asda yoghurt aisle

Asda drops yoghurt brands as part of shift towards own label Subscription

27 Apr 2017 | By Kevin White

Rachel’s Organic is the largest casualty of the cull, with three SKUs delisted

asda gingerbread ed sheeran

Asda branch makes Ed Sheeran gingerbread men

25 Apr 2017 | By Michelle Perrett

Staff member Jade Gregory created a ‘Ginger Ed Man’ ahead of the singer’s concert in Manchester

asda to you lorry

Asda plans more technology to speed up ToYou click & collect service Subscription

06 Apr 2017 | By Emma Weinbren

Asda is also looking into technology that would alert the click & collect desk when customers arrive in the store car park

free range milk

Asda to add listings for Free-Range Dairy Farmers milk

30 Mar 2017 | By Kevin White

Listings will rise from 109 stores at the moment to more than 300 before May


Asda to use Vegan Society trademark on own-label products Subscription

30 Mar 2017 | By Ian Quinn

The Walmart giant has started putting the vegan trademark on 16 different items

Asda's new slimzone range

Asda withdraws Slimzone range ahead of Slimming World hearing

21 Mar 2017 Updated: 25 Mar 2017 | By Ian Quinn

A court hearing is due next week over Asda’s linking of Slimzone products to Slimming World

Asda Petrol fuel

Asda leads fuel price cuts across supermarket forecourts Subscription

13 Mar 2017 | By Matt Strudwick

Average fuel prices had risen by 16.8% in the last year…

Asda hybrid tills

Asda to hike basic wage in exchange for pay and role changes Subscription

13 Mar 2017 | By Ian Quinn

Asda claimed 95% of current colleagues would be better off if they chose to move to the new contracts


Asda launches Progrigio blend of Prosecco and pinot grigio

27 Feb 2017 | By Carina Perkins

The NPD follows warnings by the WSTA that Prosecco prices could rise by as much as 9%, or 59p per bottle

sean clarke

Sean Clarke puts Asda in back-to-basics lockdown Subscription

24 Feb 2017 | By Ian Quinn

Asda boss Sean Clarke has retired the flagship strategy of his namesake predecessor six months early

Sean Clarke

Asda's Project Renewal quietly wound up by Sean Clarke Subscription

21 Feb 2017 | By Ian Quinn

Chain reports 10th consecutive period of like-for-like sales decline but rules out ’nuclear’ price option


Asda like-for-like sales fall 2.9% in the fourth quarter Subscription

21 Feb 2017 | By Ian Quinn

Performance was an improvement on recent quarters, and shows signs of turnaround under new CEO Sean Clarke 

asda online ad tech

Asda to use Walmart tech for targeted online ads Subscription

26 Jan 2017 | By Ian Quinn

Drinks giant Lucozade has become one of the first to take advantage of the technology

pilgrims choice

Pilgrims Choice wins Asda listing for full cheese range Subscription

26 Jan 2017 | By Kevin White

The listing is part of a drive to enhance the supermarket’s cheese category offer

Food inflation chart

Asda: families saw 4.4% rise in discretionary income in December Subscription

25 Jan 2017 | By Ian Quinn

This was despite inflation at its highest level since July 2014, and the biggest hike in petrol prices for five years


Asda showing 'operational improvement' claims Shore Capital Subscription

23 Jan 2017 | By Ian Quinn

Clive Black said Asda was now demonstrating materially higher store standards

stonewall 2017

Asda moves up Stonewall list of LGBT-friendly employers

20 Jan 2017 Updated: 23 Jan 2017 | By Ian Quinn

Grocer is among top 25 companies for promoting workplace equality


Asda launches Surplus Swap app to help suppliers cut waste

13 Jan 2017 Updated: 16 Jan 2017 | By Ian Quinn

App enables suppliers to sell off unwanted ingredients and trimmings

Asda vitamin D milk

Asda launches functional milk rich in vitamin D Subscription

12 Jan 2017 | By Kevin White

Arla-made product went on sale this week and contains half an adult’s recommended daily intake of vitamin D

asda-tesco price war

Asda and Tesco go head to head over cupboard basics Subscription

03 Jan 2017 | By Ian Quinn

2017 already shows signs of brutal competition among the supermarkets

Parsnips and carrots

Asda slashes festive veg prices ahead of Christmas

18 Dec 2016 | By Carina Perkins

The supermarket will sell sprouts, carrots, brocolli and parsnips for just 20p


Bananas are latest staple to be hit by Brexit price rises Subscription

28 Nov 2016 | By Kevin White

The increase is the first by any major retailer on the iconic SKU since July 2014 and follows a milk price increase by Asda last month

Asda black friday spoof

Asda spoofs Black Friday violence with mannequin challenge Video

24 Nov 2016 | By Ian Quinn

Asda has launched a spoof Black Friday video, sending up the scenes of violence two years ago at one of its stores


Walmart warns Asda turnaround ‘will take time’ as like for likes fall 5.8% Subscription

17 Nov 2016 | By Julia Glotz

Walmart stressed it remained confident in the management team and said progress had already been made

Asda Xmas ad

Asda focuses on sharing in Christmas ad Video

16 Nov 2016 | By Emma Weinbren

The ‘Neverending table’ is the latest instalment in Asda’s ‘That’s Better’ campaign

Asda Farm Stores

Farm brand pros and cons: they may annoy origin purists, but they do deliver Subscription

12 Apr 2017 | By James Halliwell

An actual old lady called Aunt Bessie didn’t make that packet of frozen Yorkshire puddings. Don’t be so naïve – it’s just marketing.

asda free range

Asda is buying into free-range milk, but will consumers? Subscription

28 Feb 2017 | By Kevin White

The willingness of supermarkets to sell free-range milk in volume demonstrates how far the dairy sector has come in the past couple of years, so is it a fad or will it become the norm? Time will tell

Asda tills

Asda’s quiet man Sean Clarke is right to focus on more than price Subscription

21 Feb 2017 | By Ian Quinn

Today’s results provide some encouragement that Asda is at least heading in the right direction, but there’s still a long way to go …

NFC contactless

Vision of a cashless society seems premature after weekend chaos at Asda Subscription

31 Oct 2016 | By Ian Quinn

Asda suffered a major breakdown to its card payment systems over the weekend

price increases inflation

Rising inflation has curbed spending power, reports Asda Subscription

27 Oct 2016 | By Ian Quinn

The latest figures from the Asda Income Tracker show annual spending growth dropped to under £10 

asda that's better campaign

That's Better, Asda. But it's not exactly Armageddon Subscription

16 Sep 2016 | By Ian Quinn

When Asda finally pushed the button on its That’s Better campaign last Friday, for many it was a case of blink and you’ve

Clive Black opinion quote_Asda

UK grocery Armageddon is cancelled

14 Sep 2016 | By Clive Black

It is not a given that a price-only strategy would improve the profit sustainability of Asda

Morrisons Price Crunch

Morrisons plays the Brexit price reassurance card as Asda price war looms Subscription

01 Aug 2016 | By Ronan Hegarty

This is clever marketing from Morrisons with a number of factors at play

asda revamped meat aisle

Will Asda's high stakes new meat merchandising cut it? Subscription

28 Jul 2016 | By Carina Perkins

Will cross-species shelf grouping and a black chic theme help the retailer pull back market share, or just confuse shoppers

Sean Clarke

Sean Clarke would do well to ignore Mike Coupe’s price war advice Subscription

20 Jul 2016 | By James Halliwell

It’s very generous for the JS boss to help out, but his advice on what’s best for Asda should be taken with a pinch of salt

Sean Clarke cartoon

Sean Clarke faces a tricky challenge salvaging good ship Asda Subscription

17 Jun 2016 | By Adam Leyland

Andy Clarke’s downfall was his momentous decision to protect profits and margins, in the heat of a fierce price war

staff and customer one use

Asda's poor service and availability laid bare by G33 Subscription

17 Jun 2016 | By Ronan Hegarty

Sainsbury’s scooped the Grocer 33 awards for both customer service and availability at this week’s Grocer Gold Awards

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