Heinz is replacing its barbecue sauce with two new products designed to be more versatile.

The Heinz Classic Barbecue and Heinz Sticky Barbecue sauces (rsp: £1.79) are rolling out now in top-down bottles. Heinz hopes their use will extend beyond the barbecue, and described the sauces as light enough to be used as a marinade but thick enough to be a dip.

The company has developed a new microsite to support the launch by offering recipe ideas.