All Cereals & Breakfast articles – Page 22
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News
Raisio’s first quarter sales down despite Benecol UK sales rise
Finnish food group Raisio has reported a 6.9% drop in first quarter net sales despite seeing “significant” growth for its Benecol brand in the UK.
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News
Breakfast cereal prices fall as retailers chase volume
Major mults have been lowering the price of cereals in a bid to stay ahead in the supermarket price war
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News
Honey Monster brand licence picked up by Brecks
Honey Monster will no longer be made and marketed by Raisio/Halo as of July, with the licence being handed over to The Brecks Company
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News
New Weetabix Protein ad campaign powers on to TV screens
The brand is focusing on the muscle-growing benefits of its new product
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News
Mornflake Go! high-protein porridge unveiled in two flavours
Mornflake Go! contains 21g or 22g of protein per 100g, depending on format and flavour
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News
Rude Health moves into kids' cereals with Honey Spelt Puffs
The organic Honey Spelt Puffs will be available from Waitrose nationwide from the beginning of May
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News
Weetabix recalls Oatibix Flakes packs due to pieces of rubber
The recall is the result of a “production issue”
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News
Kellogg's goes on the offensive with 60% increase in deals
Kellogg’s leapt from 10th to fifth place with 162 featured space promotions
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News
Brand Belief kicks off second A Better Breakfast roadshow
The event includes Belvita, Jordans, Marmite and PG Tips
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Analysis and Features
Kellogg's Special K - Protein Crunch: acid test
Cereal brands are going big on protein NPD and reformulation, fighting to win the hearts and wallets of consumers
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News
Honey Monster Puffs' sugar content reduced by a further 25%
The reduction will take the product’s sugar content down from 29% to 22% – or 6.6g per 30g serving
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Category Report
Cereals Category Report 2016
Shattered by the price war, cereal brands are muscling up with protein, porridge and granola
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News
Tony and Coco to go on diet as Kellogg's sugar cereals slump
Sugar levels in Frosties and Coco Pops (currently 37% and 35%) will be cut by an unspecified amount
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Comment and Opinion
Kellogg's is right to reformulate Frosties and Coco Pops
Tony the Tiger and his pal Coco the Monkey aren’t looking so grrrr-eat right now
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News
Weetabix reaffirms commitment to local sourcing
Each shipment of wheat can be traced to a particular farm
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News
Waitrose slashes sugar content in breakfast cereals line-up
Retailer to have removed 25 million tons of sugar from own label lines by the end of the year
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News
Low sugar highlighted in Halo Foods' Good Grain revamp
The new-look packs of the cereal feature traffic-light colours on the front
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News
Moma cuts out gluten and dairy with new porridge pot
The Coconut and Chia Porridge Pot is a blend of oats, chia seeds, coconut pieces and coconut milk powder
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Analysis and Features
Weetabix Protein Crunch: acid test
Protein is the word on everyone’s lips, and cereals is one of the categories most affected by demand
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News
Weetabix's Weetabuddies in Cartoon Network partnership
The move is part of a £1.7m push for the cereal brand