Coca-Cola news and analysis – Page 26
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Analysis & FeaturesSugar: now a big fat problem for the soft drinks industry?
Under growing assault from the government and health bodies, suppliers will have to work far harder on finding answers…
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NewsCoca-Cola takes on Pepsi with post-Olympic promotional push
Coca-Cola has embarked on a promotional blitz against arch-rival Pepsi in the wake of a disappointing Olympics…
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NewsIndies blast Coke's move to ditch 2-litre from c-stores
C-store operators have given a frosty reception to Coca-Cola Enterprises’ new 1.75-litre bottle for convenience…
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NewsCCE to sweeten Vitaminwater brand with stevia blend
Coca-Cola Enterprises is introducing stevia across its Glacéau Vitaminwater range…
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Analysis & FeaturesWhy was the Olympics such a washout for Coca-Cola?
Coca-Cola splashed out £50m with the aim of turbocharging its soft drink sales. So why did it lose sales to Pepsi?
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NewsFDF Community Partnerships Awards honour industry achievements
Mars Food UK, Unilever and Coca-Cola Enterprises were among the winners at the Food and Drink Federation’s Community Partnerships Awards, which took place at Shakespeare’s Globe in London yesterday.A total of 25 trophies were awarded across a range of categories, with Mars Food UK picking up the FDF Presidents’ Award. ...
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NewsFizzy drinks and flat sales in China dominate City news
It’s been a big week for soft drinks businesses, including results from both The Coca-Cola Company and PepsiCo…
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Analysis & FeaturesGreen giants?
They all say they’re cutting their hefty environmental footprints. But just how green are grocery’s heavyweights?
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NewsCoca-Cola falls into line over On-Pack Recycling Label
Coca-Cola Enterprises has agreed to add the widely used On-Pack Recycling Label (OPRL) to its bottles for the first time…
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Analysis & FeaturesWhy Olympic sponsorship is a marathon, not a sprint
Some Olympic sponsors are losing market share despite massive outlay - but does that mean they have been run off the track?
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NewsCoca-Cola reorganisation prompts CEO succession talk
Coca-Cola has unveiled a new operating structure in a move being closely watched for clues to the company’s future leadership.
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NewsCoke promotes hard - but Pepsi stays in the race
Pepsi is keeping the pressure on Coca-Cola in the final leg of the Olympic Games build-up.
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ProfilesCoca-Cola's Team GB unites for the big push
It’s taken years of planning and teamwork to match any Olympian feat to come. We talk to Coke’s Simon Baldry and Jon Woods.
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NewsSodaStream targets Olympians with can-bashing eco stunt
SodaStream is targeting athletes and visitors in Britain for the Olympics with a display claiming to show the environmental impact of the soft drinks industry.
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Analysis & FeaturesCoca-Cola delivers and inspires on the sustainability front
Coca-Cola Enterprises impressed judges with the “very strong consumer engagement” at the heart of its new sustainability plan: Deliver for Today Inspire for Tomorrow.
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NewsCoca-Cola pushes on relay route
Coca-Cola Enterprises has claimed independent retailers can increase soft drinks sales by a quarter if they tweak their displays…
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NewsDefra wants soft drinks CO2 roadmap
The soft drinks industry is working with the government to develop a new roadmap for slashing the 7.8 million tonnes of greenhouse gas…
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News
Coca-Cola rubbishes Monster takeover rumours
Coca-Cola has poured cold water on speculation it could be lining up a takeover of energy drinks producer Monster.
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News
Grocery world news 28 April 2012
Walmart is conducting a “comprehensive investigation” following allegations of corruption in Mexico.
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Analysis & FeaturesWill big brand advertising really click on Facebook?
Ahead of its IPO, Facebook is wooing brands in a bid to boost its revenues. But will users like marketing clogging up newsfeeds?