Coca-Cola news and analysis – Page 27
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NewsIt's a Deal: big names agree calorie pledges
A host of retailers, wholesalers and suppliers have pledged to launch new low-calorie ranges and reformulate up to a third of their products…
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Analysis & FeaturesDo Brits really care about buying British?
Our exclusive research reveals which brands consumers think are the biggest names in UK fmcg, and what they have voted Britain’s most iconic food and drink.
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Coke and Pepsi in recipe change
Coca-Cola and Pepsi have changed the ingredients in their US soft drinks to avoid having to put a cancer warning on packs.
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Mark Ronson and Katy B move to the Olympic beat
Coca-Cola has launched its global Olympic ad campaign ‘Move to the Beat’, fronted by music producer Mark Ronson, singer Katy B and a number of Olympic athlete hopefuls.
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NewsRevamped Coke app urges people to trace CO2 footprints
A new version of the Trace Your Coke web app lets consumers work out how their own actions affect the carbon footprint of their drink.
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CCE spruces up its juice drinks with new formats and flavours
Coca-Cola Enterprises is shaking up its Appletiser, Ocean Spray and Capri-Sun franchise brands.
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Analysis & FeaturesBring back a brand
Why do some retro comebacks work, while other revivals bomb? Which are most ripe for resurrection?
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News
Boots goes global with Coke-branded cosmetics
Coca-Cola branded cosmetics feature in a new collection of international beauty products launched at Boots.
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Soft drinks brands eye growing gamer sector
Soft drinks brands including Coke Zero are battling for the hearts - and trigger fingers - of UK game players.
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Mars targets ‘absolute’ reduction of emissions
Mars is drawing up a raft of new green initiatives, with targets experts claim will be among the most ambitious ever set by a food and drink supplier. The manufacturing giant will set absolute caps on the toll its activities take on the...
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Comment & Opinion
London 2012 is a golden ‘green’ opportunity
Breakthroughs in sustainability from CCE and others will set new standards for the grocery industry.
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News
Olympic Special: Guerrillas in the midst
It’s less than a year until the Games commence and the official sponsors are already gearing up to make a splash. But does trouble lurk in the water, asks Helen Gilbert
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News
The Grocer Gold Awards 2011: Branded Supplier of the Year
Smart alliances drive up Coke sales in 125th year. The soft drinks behemoth receives this award in its 125th anniversary...
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Comment & Opinion
Oh dear, Defra is still obsessed with plastic bags
The coalition has surprised with the scale, breadth, speed and, though some may not agree, the vision of its reforms.
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Comment & Opinion
We must all do more to encourage recycling
The Waste Review will hopefully set out practical measures – but industry-led intervention is vital too, says Simon Baldry
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News
Coca-Cola signals China intent with Shanghai shares move
Coca-Cola has unveiled plans to list on the Shanghai stock exchange. The soft drinks giant said yesterday it had begun talks with the Chinese authorities over securing a secondary listing in Shanghai – potentially providing a platform to accelerate its growth in the local market.
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Canney to leave Kraft for VP sales role at CCE
Coca-Cola Enterprises has appointed Nick Canney as vice president for sales and customer development.Canney will join Coca-Cola Enterprises in July from Kraft Foods UK & Ireland where he was most recently grocery sales director for...
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News
The Grocer Power 100
Who are the most powerful figures in the grocery industry today? The Grocer team undertook exhaustive research to determine the key players, from the bosses of the biggest retailers and manufacturers to opinion formers, commodity traders, bankers, celebrity chefs and NGOs. After weeks of painstaking deliberations, we present the rankings, ...
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Focus On Soft Drinks: Soft drinks harden up
Soft drinks have had to weather commodity price hikes and trend changes, but are fighting back with relaunches, collaborations and shifts in marketing strategies, says Nick Hughes
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Focus On Soft Drinks: Packaging changes make light work of bottles
The soft drinks sector has traditionally been at the forefront of packaging innovation, having helped to establish formats such as Tetra-Pak and PET bottles in mainstream retail.




