All articles by Emma Weinbren
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RankingsBiscuits & cakes 2025: Sweet treats tap global flavours
The cakes & biscuits category is fast becoming a hotbed of international, on-trend innovation
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RankingsMeat-free 2025: UPF concerns boost clean-label brands
In a declining meat-free market, tofu and tempeh are bucking the trend thanks to ‘clean’ ingredient decks
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RankingsPersonal care - health 2025: Supplements become core to wellness
The ongoing shift towards the proactive use of supplements to keep symptoms at bay has made vitamins, minerals & supplements (VMS) the standout performer in health
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RankingsPersonal care - haircare 2025: Brits willing to spend big on haircare
As Brits go ever further in their pursuit of lustrous locks, haircare sales in shampoos, conditioners and styling products are gaining volume
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RankingsPersonal care - beauty 2025: Brits switch cosmetics out for skincare
The growing interest in international skincare has coincided with a rising focus on ingredients
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Category ReportHow on-the-go is getting healthier: trends in food on the go 2025
Food to go is going on a health kick as operators diversify their offers with more salads, sushi and wraps. Where does this activity leave traditional grab ‘n’ go items?
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Category ReportA new dawn for gut health: trends in functional foods 2025
As the message goes mainstream, brands are scrabbling to play up their gut health credentials. Which ones are cutting through?
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Category ReportPasta changes shape: trends in pasta & sauce 2025
Shoppers are looking beyond spaghetti and fusilli to new varieties of pasta, as well as new sauces inspired by world cuisines
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Category ReportRefillable revolution: trends in personal care 2025
Personal care brands are cutting plastic use by switching lines to refillable packaging. So, are single-use formats’ days numbered?
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Analysis & FeaturesMeet the local ice cream innovators causing a stir
As more Brits opt for summer holidays on home shores, local ice cream specialists are responding with imaginative flavours, innovation and passion
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Category ReportHow functional can dairy get?
Today’s shoppers want enhanced benefits from their food and drink – and suppliers say dairy is perfectly positioned to take advantage
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Analysis & FeaturesCan plant-based dairy avoid the fate of alt-meat?
As meat alternatives battle shopper misgivings around taste and processing levels, plant-based milks and yoghurts are continuing to gain ground
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Category ReportThe next gen tea drinker: trends in hot beverages 2025
Tea is outperforming coffee thanks to younger Brits choosing hip brews that offer ‘clean’ caffeine and functional herbal infusions
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Category ReportBlack gold: trends in hot beverages 2025
Coffee bean prices have hit record highs as the result of climate change around the globe. How is that affecting Brits’ thirst for coffee?
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Analysis & FeaturesHow sustainable packaging is undergoing a style makeover
From whisky to deodorant, a new wave of brands are proving that recycled, refillable, and responsible products can still be stylish — and sell
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Analysis & FeaturesHow pay and benefits stack up at the supermarkets
We look at how wage levels at Tesco, Sainsbury’s, Morrisons, Asda, Aldi, Lidl, M&S and Iceland compare
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Category ReportThe self care shake-up: trends in OTC remedies 2025
Great news for OTC brands: the new NHS 10-year plan puts self care at its core. How can they make the most of the opportunity?
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Category ReportBeautiful inside and out: trends in healthcare & supplements 2025
Move over, multivitamins. Pills claiming to boost beauty regimes are stealing the limelight. Which ones deliver what they promise?
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Comment & OpinionCan ‘Nike of food’ Calo’s healthy delivered meals make an impact in the UK?
Calo has raised $64m, with its offer targeting cash-rich, time-poor consumers
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Analysis & FeaturesMatcha mania: how big can the trend get?
Once the preserve of samurai rituals, vivid green tea matcha is being hailed as the ‘new coffee’. But as demand soars global supply is struggling to keep up