All Gym Kitchen articles
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Analysis & FeaturesFood and drink’s most outrageous japes for April Fools’ Day 2026
As in the wider market, this April Fools’ Day reveals a plethora of co-branding tie-ups
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Category ReportThe cage conundrum: trends in eggs 2026
Demand for free-range eggs is up and a UK cage ban looms – but Ukrainian egg imports cast doubt on the government’s commitment to welfare
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Category ReportDining at its finest: trends in ready meals 2026
As consumers shun restaurants, a super-posh ready meal market is emerging. So, what persuades Brits to part with the big bucks?
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NewsThe Gym Kitchen expands high-protein range and snags listings
The Gym Kitchen expanded into a swathe of new categories and formats in 2025
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RankingsReady meals 2025: ‘Big nights in’ push posher meal sales up
Brands and retailers are battling it out for share of lucrative ‘big night in’ occasions with a growing roster of posh, posher and poshest NPD
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Category ReportHow on-the-go is getting healthier: trends in food on the go 2025
Food to go is going on a health kick as operators diversify their offers with more salads, sushi and wraps. Where does this activity leave traditional grab ‘n’ go items?
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Events & AwardsThe Grocer’s New Product & Packaging Awards 2025: Food on the go
‘What a wonderful pork pie,’ said our judges. ‘The packaging doesn’t do justice to the hand-rolled, genuine PGI proposition, taste and aroma’
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Category ReportHow will Joe’s ‘Killer’ blow affect protein?
Joe Wicks has branded many protein bars UPFs, claiming some are linked to cancer and stroke. How much damage could it do?
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ProfilesMy food & drink job: Jade Simpkin, assistant brand manager, The Gym Kitchen
‘The brand’s energy and ambition were clear from the outset, and I knew I wanted to be part of that journey’
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NewsMost supermarket ready meals contain excessive salt, research finds
Out of 1,511 ready meals sold across 11 retailers, 56% were high in salt
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Category ReportHow retailers are cracking healthier snacking
The supers say they’re upping their healthier snack game. Eggs have even poached crisps’ spot as Tesco’s most-bought meal deal side. What’s next?
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NewsThe Gym Kitchen adds hard-boiled eggs multipack in ‘all-day snacking’ push
Hard-boiled eggs were soaring in popularity thanks to their ‘super-convenient, naturally high-protein benefits’, said The Gym Kitchen
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Comment & OpinionPranks, accessories and NPD: grocery makes April fools of us
From accessories that pair perfectly with brands to spoof announcements and the inevitable slew of out-there NPD, there’s no shortage of ingenuity to admire
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Category ReportThe summer pig-out: trends in barbecue 2025
Barbecuing last year hit heights not seen since 2021 as Brits took inspiration from around the world. So, what’s cooking for 2025?
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NewsThe Gym Kitchen launches high-protein chicken sausages
The range includes Original, with roasted onion and light seasoning, and Piri Piri, infused with red pepper and chilli
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Category ReportThe rise of ‘homecooked’ ready meals
Ready meals are booming thanks to hearty NPD and marketing that challenges UPF associations. Whose sales are heating up?
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NewsThe Gym Kitchen expands chilled ready meal and food-to-go range
The innovations have rolled into Asda and Tesco, backed by a marketing push
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RankingsDairy - drinks 2024: Arla brands on top as milk suffers volume fall
Arguably the year’s biggest milk story hit the headlines as this year’s Top Products was being put to bed
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Range PreviewNineteen innovative products launching for Christmas 2024
From brie, bubbly & orange flavour crisps to turkey dog dinners, here’s what’s hitting supermarket shelves for the holidays
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Events & AwardsThe Grocer’s New Product & Packaging Awards 2024: Food on-the-go
Health food brand The Gym Kitchen aimed to appeal to busy consumers looking for a hit of the macronutrient, even when pressed for time