All articles by Mark Dishman – Page 19
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Comment & OpinionAffable Jeff Bridges helps Amstel build togetherness message
Amstel’s new ad feels a bit like it was conceived during a brainstorming session at which lots of its beer was consumed
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Comment & OpinionCarlsberg faces the trolls as part of commitment to change
For a brewer as big as Carlsberg to completely overhaul its core lager is no small undertaking
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Comment & OpinionIt's a laugh, but Brad and Dan bring nothing new for Foster's
Foster’s dropped Brad and Dan in 2015, claiming its drinkers had moved away from their ‘lean-back’ approach
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Comment & OpinionHeinz shows off 150 years' worth of clean plates
The brand, which introduced ketchup in 1876, is underlining its heritage…
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Comment & OpinionStrongbow's music heroes bask in a golden glow
A cider advert is one of the surest signs of spring, but Strongbow is staying indoors for now…
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Comment & OpinionMr Swan turns on the charm for Sipsmith
It’s no surprise to learn that some of the team behind Sipsmith’s stop-motion animation have worked with Wes Anderson …
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Comment & OpinionMcVitie’s nosy nanny has questions about Jaffa Cakes Nibbles
McVitie’s has enjoyed some success with animal adverts, with its recent Sweeet campaign ramping up the cute level to ‘merc…
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Comment & OpinionSprite offers a one-shot message of empowerment
Last week’s AOTW, for Harry’s, was a moody one-shot that addressed masculinity. Now here’s another one…
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Comment & OpinionHarry Kane helps Harry’s deliver a striking message
Not only does men’s care brand Harry’s share a name with an England World Cup hero, said hero has agreed to appear in an ad for it
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Comment & OpinionCoke shows surreal streak as it gets behind footy fans
Coca-Cola’s Premier League sponsorship deal no doubt cost it a pretty penny, so it’s no surprise to see it producing an ex…
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Comment & OpinionSainsbury’s goes all in on Valentine’s Day
Sainsbury’s ad, in which we meet three romancers, happily stints on the saccharine
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Comment & Opinion'Eat them to defeat them' veg campaign makes an impact
Selling veg to kids is hard – ask any parent
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Comment & OpinionGary Lineker puts in another solid shift for Walkers
You can’t accuse Walkers of not getting its money’s worth out of Gary Lineker, even in a January busy with FA Cup fixtures
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Comment & OpinionWalmart's cars pull up to pop culture paradise
Heaven knows how much it cost Walmart to make this US ad, which features a fleet of iconic film and TV cars
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Comment & OpinionPizza Hut looks to topple rival with delivery campaign
An online ad seeks to play up the Hut’s delivery service
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Comment & OpinionFriendly Nick Frost lends charm to ‘Any-which-way-a-bix’
Weetabix continue to remind us there are more ways to serve it than in a puddle of cold milk
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Comment & OpinionWalkers plays up simplicity of bag recycling scheme
The animated ad starts off by showing up some of the neat things that can be made with recycled bags
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Comment & OpinionCo-op's Christmas ad is reassuringly bland
The Co-op’s festive effort focuses on some buddies discussing the point at which they start ‘feeling Christmassy’
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Comment & OpinionCadbury's masked army tackle 'secret Santa'
Secret Santa – or ‘buy a gift for someone you don’t know/like’ – is one of the lamest Christmas rituals
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Comment & OpinionKFC cuts through seasonal sentiment with western pastiche
Festive sentiment is out the window as a chicken and turkey battle to be consumed with Xmas dinner





