All articles by Mark Dishman – Page 17
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Comment & Opinion
Peperami’s anarchic animals go heavy on the hashtags
Peperami’s claim to be ‘a bit of an animal’ was genius…
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Comment & Opinion
Yorkshire Tea puts Sean Bean and Dynamo to good use
Can two more stars from God’s County keep the tea brand’s momentum going?
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Comment & Opinion
Kronenbourg prepares to send Cantona the star to space
Pepsi has an astronautical advert, now Kronenbourg is sending its own star into space…
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Comment & Opinion
Katarina Johnson-Thompson delivers personal best for Müller
Müller has landed on its feet with heptathlete brand ambassador KJT
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Comment & Opinion
Marvel stars deliver epic comedy for Pepsi
Pepsi is splashing the cash on a global ‘For the Love of It’ push
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Comment & Opinion
Remaster allows Hovis 'boy on a bike' to shine once again
Recently voted ‘most iconic’ UK ad, Hovis’s ‘boy on a bike’ has gained lustre in the years since its launch…
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Comment & Opinion
Murderous Mads Mikkelsen is genuinely creepy for Carlsberg
Carlsberg has until now kept brand ambassador Mads Mikkelsen out of its core pilsner overhaul…
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Comment & Opinion
Robert De Niro delivers a cinematic treat for Warburtons
Can Robert De Niro live up to the standards set by Sly Stallone and Peter Kay?
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Comment & Opinion
Anthony Joshua shows his fun side for Lucozade Sport
Convivial, enthusiastic and funny, Joshua is a top-notch ambassador for the brand
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Comment & Opinion
Anchor's fun café 'butters the mood'
The butter brand is looking to play up the seemingly infinite uses of its product…
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Comment & Opinion
Affable Jeff Bridges helps Amstel build togetherness message
Amstel’s new ad feels a bit like it was conceived during a brainstorming session at which lots of its beer was consumed
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Comment & Opinion
Carlsberg faces the trolls as part of commitment to change
For a brewer as big as Carlsberg to completely overhaul its core lager is no small undertaking
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Comment & Opinion
It's a laugh, but Brad and Dan bring nothing new for Foster's
Foster’s dropped Brad and Dan in 2015, claiming its drinkers had moved away from their ‘lean-back’ approach
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Comment & Opinion
Heinz shows off 150 years' worth of clean plates
The brand, which introduced ketchup in 1876, is underlining its heritage…
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Comment & Opinion
Strongbow's music heroes bask in a golden glow
A cider advert is one of the surest signs of spring, but Strongbow is staying indoors for now…
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Comment & Opinion
Mr Swan turns on the charm for Sipsmith
It’s no surprise to learn that some of the team behind Sipsmith’s stop-motion animation have worked with Wes Anderson …
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Comment & Opinion
McVitie’s nosy nanny has questions about Jaffa Cakes Nibbles
McVitie’s has enjoyed some success with animal adverts, with its recent Sweeet campaign ramping up the cute level to ‘merc…
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Comment & Opinion
Sprite offers a one-shot message of empowerment
Last week’s AOTW, for Harry’s, was a moody one-shot that addressed masculinity. Now here’s another one…
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Comment & Opinion
Harry Kane helps Harry’s deliver a striking message
Not only does men’s care brand Harry’s share a name with an England World Cup hero, said hero has agreed to appear in an ad for it
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Comment & Opinion
Coke shows surreal streak as it gets behind footy fans
Coca-Cola’s Premier League sponsorship deal no doubt cost it a pretty penny, so it’s no surprise to see it producing an ex…