All Marketing articles – Page 217
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News
Ella’s Kitchen links with Save the Children for Christmas pouch
Ella’s Kitchen has brought back its Christmas meal pouch, this year in partnership with Save the Children. The Jingle Belly Christmas Dinner, available now from Asda, Boots and Sainsbury’s, is a blend of turkey, potatoes, broccoli, parsnips, carrots, cranberries and sprouts suitable for babies aged seven months-plus ...
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Local labelling must be stepped up says Defra's Liz Truss
It comes after a YouGov survey found consumers see local food as a top priority
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Nestlé Waters links with Wildlife Trusts for nature campaign
The Get Better with Nature push aims to help improve the health and wellbeing of the UK population
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News
Diamond White cider relaunched as wine alternative
Rolling out from this month, the 7.5% abv drink will be available in 500ml cans and two-litre PETs
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Comment & Opinion
Parents’ loss from Osborne spending review may be lunchbox brands’ gain
Brands have to be savvy about what they are pitching to the lunchbox market and how
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News
Johnnie Walker goes further with new global ad push
Diageo is looking to appeal to millennials with the biggest-ever global campaign for Johnnie Walker
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News
Sensodyne is 'simplified' by GSK in rationalisation move
GSK is aiming to reduce shopper confusion by ‘simplifying’ its Sensodyne range
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News
Proper Beans brand renamed Mason and given new variant
Posh baked beans brand Proper Beans is celebrating its first birthday with a brand overhaul
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Gregg Wallace backs 'Deck to Dinner' local fish initiative
UK fishermen have teamed up with MasterChef’s Gregg Wallace to encourage shoppers to try more types of local fish
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News
Young's Seafood applies to trademark Spey Valley sub-brand
Young’s Seafood could be set to launch a new sub-brand after registering a trademark for the name Spey Valley
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Albert Bartlett sponsors Martian potato grower
Potato grower Albert Bartlett has announced a partnership with upcoming Matt Damon movie The Martian
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News
Australian vitamin drink Vitamin Fix promoted as 'disgusting'
A ‘disgusting-tasting’ Aussie vitamin drink is raising its UK profile with a listing in Selfridges
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Coca-Cola launches ad offensive in wake of sugar war
Coca-Cola has launched a major new health focused advertising drive
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News
Worthington beers to be brewed under licence from Molson Coors
Worthington beers are to be brewed under licence from Molson Coors by consultancy Planning Solutions Limited
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News
Morrisons tests 'friendly' new logo at Merrion Centre, Leeds
Morrisons is testing a new logo at its relaunched Merrion Centre supermarket
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News
Pork Farms Group rebrands as Addo Food Group
The new identity is being launched through new signage across the group’s estate
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Comment & Opinion
Revealed: The booziest Bond and what it means for the spirits market
A partnership with 007 can pay big for brands
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News
Nescafé to focus its web presence on Tumblr
Nescafé is abandoning all its traditional websites in favour of Tumblr
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News
Matthew Williamson-designed Aero bars set for launch
Nestlé has unveiled Aero wrappers created by fashion designer Matthew Williamson
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News
Freida's launches Fertile Food bar for women trying to conceive
Functional snack bar brand Freida’s Pantry has launched a bar aimed at women trying to conceive