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Cook hails ‘first of its kind’ trial to ‘nudge’ shoppers to buy healthier products
By Stephen Jones2025-10-03T00:01:00
Source: Cook
Sales of Cook’s vegetarian lines grew by 15% after it made a small ’subtle’ change to the layout of some stores
Cook has hailed the results of a ‘first of its kind’ research trial, after it was able to ‘nudge’ shoppers to buy more healthy products in its stores.
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