Tesco has launched its F&F clothing offer online on Tesco.com and its grocery and Clubcard app.
It is the first time since 2018, when it closed Tesco Direct, that customers will be able to shop the range online through Tesco’s website.
Tesco said the move would give customers the opportunity to shop a wide range of stylish and affordable clothing online, and provide more choice on how to shop with the retailer .
F&F Online features a curated selection of women’s, men’s and kids’ clothing, footwear, and accessories.
It also features the F&F Edit, Sports and F&F Active Athleisure clothing, as well as exclusive collaborations and high-demand seasonal items, such as school uniforms.
Tesco said the launch followed growing demand from customers, and added that the online range would continue to expand over the coming months.
A delivery fee of £3.99 will be applied to all orders, with standard delivery taking from three to five working days and express delivery (next day) available for £5.50. The cut-off time for express orders is 6pm.
Tesco said customers would be able to return unwanted items via courier for £2.50 or in its larger stores for free.
F&F’s standalone clothing website first became available in 2009 before being integrated onto the Tesco Direct platform in 2016.
“We are thrilled to bring F&F clothing to Tesco.com and our grocery and Clubcard app,” said Katja Ahola Klamkin, Tesco group MD, home & clothing.
“We know our customers love the quality, affordability and style of F&F and this will make it even easier and more convenient to shop the ranges they know and love.”
It comes with Allan Leighton, executive chairman of rival Asda, having prioritised growth of its George clothing operation as a key plank of the supermarket’s strategy.
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