All articles by Paul Davies
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Category ReportYoghurts & Potted Desserts Category Report 2016
A third of yoghurt sales in Britain are now Greek-style. Why are the Greeks flying and what can the rest of the category learn?
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Category ReportHousehold category report 2016
Growth is a tall order in a deflationary environment. So how have these household champs managed to grow by almost £40m?
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Category ReportHousehold category report 2016
What can be learned from the champions of the household sector?
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Category ReportWinter Remedies Category Report 2015
Surely it’s not all down to efforts to encourage cold & flu sufferers to self medicate and keep out of GP surgeries?
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Category ReportWinter Remedies Category Report 2015
With GPs closing the door on cold sufferers, Brits are treating their sniffles themselves. Who’s cashing in?
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Category ReportHalloween category report 2015
How have the supermarkets responded to the risk? How will sales of costumes and Halloween goods in general fare this year?
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Category ReportHalloween Category Report 2015
Last year a tragic accident cast a dark shadow over the annual supermarket Halloween bonanza. What’s changed since then?…
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Category ReportFocus on functional food 2015
As more products are being sold as ‘superfoods’, some worry the term is losing credibility
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Category ReportFunctional food category report 2015
What can functional brands do to mitigate risk?
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Category ReportFocus on oils 2015
Shoppers are buying more oil but value growth is lagging. Will a potential ‘rationing’ of olive oil drive prices back up?
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Category ReportFocus on Crisps, Nuts & Snacks
With health-conscious shoppers dodging spuds, crisps have been outsold by savoury snacks for the first time
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Category ReportHousehold category report 2015
The household sector has come up smelling of roses, with its fifth consecutive year of growth driven…
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Analysis and FeaturesPaper products: loo roll goes down the pan in price war
The discounters and online giant Amazon are wiping the floor with the supermarkets when it comes to paper products…
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Analysis and FeaturesCooking sauces: More losses than gains for big names
Everyone loves Homepride, according to this year’s ads to mark the birth of the brand 50 years ago…
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Analysis and FeaturesOils: feeling the heat on price as Aldi and Lidl win sales
Talk about a double whammy. With olive oil brands under mounting pressure to promote harder as the supermarkets…
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Category ReportFocus on Pie: how the pie is slaying its demons...
Pies have been tarred with the wrong pastry brush since the 2013 horsemeat scandal, says the sector. Can decline be arrest…
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Category ReportPies & Meat Snacks Category Report 2014
It’s almost as if Mrs Lovett’s ghastly secret is out… for Brits are feeling a little queasy about pies.
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Category ReportFocus on Winter Remedies
After a year of relatively mild weather, in which sales fell 6.1% by value, suppliers of winter remedies are hoping for a …
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Category ReportWinter Remedies Category Report 2014
After a year of relatively mild weather, in which sales fell 6.1% by value [Kantar Worldpanel 52 w/e 20 July 2014], suppliers of winter remedies are hoping for a rough winter…
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Analysis and FeaturesDairy snacking hits tough times as lunchbox share falls
Dairy snacks have been hit hard by the decline of the lunchbox. How can they be rescued?