All Discounters articles
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NewsSainsbury’s reveals festive feast for six for £13.31
Sainsbury’s has also thought of vegetarians, unveiling a meat-free option
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NewsAldi launches festive food bank appeal
The discounter has published a list of the most needed items
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NewsAldi’s extends baby formula price freeze after government announces new measures
Supermarkets will also get updated guidance confirming they can offer loyalty scheme discounts
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NewsAldi reveals value Christmas feast for eight
Aldi has matched Lidl blow for blow, with both now promising a festive feast for eight for £11.85, or £1.48 a head
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NewsAldi to donate 2,500 Christmas meals to Community Shop
Aldi will provide Christmas lunches at Community Shops across the UK from Tuesday 16 December to Thursday 18 December
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NewsAldi appoints new national buying MD
Will Barstow has replaced Stephen Eivers, who had been at Aldi since 1997 and its national buying MD for about a year
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NewsLidl lays claim to boosting UK economy by £14.5bn in 2024
The figure is the gross value added to the economy by Lidl through its operations and supply chain, according to its first socioeconomic impact report
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NewsAldi to sell Christmas veg for 8p in ‘Super Six’ deal
The festive 8p range will be Aldi’s weekly promotional ‘Super Six’ fruit & veg lines from 18 December
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NewsChristmas dinner wars 2025: Lidl reveals feast for eight for £11.85
The prices equates to less than £1.50 per person including a Birchwood Whole Turkey
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NewsMartin Lewis investigation brings 30 retailers into line over online returns information
Home Bargains and The Range were among 30 retailers listing online returns policies that didn’t match the law, according to Lewis
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NewsAldi forecasts bumper year for British apple sales after successful harvest
Aldi has sold around 30,000 tonnes of British apples over the past year, equivalent to one in five of all apples sold in the UK
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Comment & OpinionSecrets of Supercheap Shopping: documentary dives deep into discounters
Hyper-lean businesses are working fine margins to offer cheaper shops than even Aldi and Lidl
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NewsLidl set to open 1,000th UK store next week
Lidl is marking the occasion by giving away 1,000 ‘gingerbread store kits’ online
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NewsLidl calls for government to set plant-based sales targets
Amali Bunter, Lidl GB head of sourcing and ethical trade, said the supermarket wanted the government to ‘level the playing field’ by making other retailers follow its example of setting a plant-based protein sales target.
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Analysis & FeaturesChristmas ads 2025: who’s king of the non-HFSS festive ads?
Christmas ads came thick and fast this week, from Asda’s Grinch to John Lewis’s dewy-eyed 90s raver dad. But who did best? Our panel of judges decides
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NewsAldi’s Kevin the Carrot returns for chaotic stag do in 2025 Christmas ad
Kevin is stranded at the North Pole in nothing but a mankini after a stag do gone wrong. Will he get home in time for the wedding day?
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Analysis & FeaturesWhat supermarkets can learn from streetwear drop culture to build hype
Gen Z are used to shopping for fashion online and finding limited-run products via social media. So how can food retailers build their own ‘hype’?
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NewsLidl preparing to roll out scan and shop handsets
Lidl has filed a trademark in Europe and the UK for ‘Lidl & Go’, to apply to digital payment systems including ‘customer-operated electronic terminals available on-site in retail stores’
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NewsLidl swaps products for people in reflective Christmas ad 2025
Lidl has launched its 2025 Christmas campaign with a reflective advert told through the eyes of a young girl exploring what makes the festive season special