All Soft drinks articles – Page 4
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Comment & Opinion
Is the ‘disruptive’ Punishment Juice too edgy for M&S?
M&S is obviously confident Punishment Juice’s negative-sounding name won’t hamper sales
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News
Cawston Press to make TV advertising debut this summer
A new 10-second spot will appear in advert breaks during Channel 4’s Great British Bake Off: The Professionals next week
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News
CO2 gas supply still in the balance, despite government crisis talks
Concerns over the supply of critically important CO2 gas resurfaced last month
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News
M&S launching ‘Punishment Juice’ in stores this week
Punishment will be available in more than 400 M&S stores from Wednesday
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News
Energy drink brand Prime crashes as sales suffer 71% collapse
Prime Hydration UK’s profits also vanished as revenues slumped last year
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News
Innocent names third UK&I managing director in just over a year
The new hire succeeds John Taylor, who is set to move on to a new role as GB franchise operations senior director at Coca-Cola
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News
AG Barr extends Ka soft drinks brand into booze
AG Barr’s alcoholic drinks roster also includes Funkin Cocktails.
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News
Functional growth matches entire carbonated soft drinks category, new data shows
The biggest growth drivers for functional soft drinks were health shots, kombucha and gut health drinks, and CBD beverages
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News
Aldi adds own-label kombucha range in response to growing demand
Searches for kombucha on Google in the UK are up 26% year-on-year
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Promotional Features
How can soft drinks win back Gen Z?
Young consumers are demanding far more from the fizzy drinks category than a sugary pick-me-up. How can brands rise to the occasion?
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News
Red Bull grows Sugarfree Editions range with Lilac flavour
The NPD offers the taste of ‘grapefruit and blossom’, according to Red Bull
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News
Trip rolls out Wild Strawberry NPD with on-pack Calm promotion
Trip’s NPD has rolled into Sainsbury’s, Tesco and Waitrose
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News
Princes rolls out campaign to ‘boost profile’ of UK food manufacturing
The campaign will showcase a newly introduced UKM stamp
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News
Air Up rapped over sweary ad that ‘trivialised recreational drug use’
The ASA concluded the ad was irresponsible and likely to cause serious and widespread offence
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News
Hydration challenger Punchy grows distribution and adds Mexican Lime NPD
Punchy’s latest flavour was unveiled by the supplier earlier this month
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News
Humantra set for Boots rollout following investment from JamJar
British entrepreneur Charlie Wright founded the brand in Dubai in 2022, entering the UK market the following year with its range of electrolyte and antioxidant drink sachets
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News
Monin adds matcha concentrates to tap growing TikTok trend
There were nearly a million searches for matcha on TikTok last year
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News
Sea moss drink Omoss set for ‘UK first’ launch
Omoss is made from hand-harvested Irish sea moss
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News
CBD drinks brand Trip racks up losses amid global expansion
The business, launched by Olivia Ferdi and Dan Khoury in 2019, accumulated losses of £5.6m in the year ended 28 February 2024, according to unaudited accounts filed at Companies House. It comes on top of a similar deficit in the prior year and takes total losses at the business to £13.9m
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News
Coca-Cola returns as Premier League soft drinks partner
Coca-Cola was previously a sponsor of the competition until 2022