beers, wines & spirits news
Cross-industry marketing campaign There’s A Beer For That is kicking off a raft of activity…
Featuring slogans such as ‘Live for the adventure’ along with simple flavours descriptions the brand hopes to engage consumers driven away by conventional wine marketing
Lisa McGuigan brings a Wilde Thing to the UK Subscription
Eight varieties of the range are initially being offered across three tiers by distributor Copestick Murray
Asda is introducing dedicated bays for fruit-flavoured wines in most of its stores and launching an own-label range…
The ale comes in 500ml bottles and will be available through Morrisons only for the next year
On the back of 88% growth in Q1, the online beer retailer launches first pop up beer shop in London
Production boom comes as major retailers unveil their new English wine ranges
Bargain Booze owner Conviviality Retail has reported full year revenues up 2.3%, but a dip in like-for-like sales as it fought against a slower than expected rate of store openings and heavy discounting in the alcohol retail sector.
Kopparberg has announced a £5m push for its flavoured ciders and new frozen range.
Diageo is giving its Guinness Original sub-brand a retro-inspired design overhaul.
Spirits currently account for 21% (£1.1bn) of all alcohol sales in convenience, versus 26.6% (£2.7bn) in grocery
Total volume growth remained subdued for a second consecutive year at 0.8% to reach 252bn litres
The wines, which launch next week, are Bradshaw Chardonnay, Bradshaw Merlot, Feteasca Regala and Feteasca Negra
Carling Zest is available in two flavours, both 2.8% ABV: Red Berries and Crisp Citrus
The push, which will run until the end of the year, kicks off with a series of outdoor ads running in May and June that make reference to wider cultural events
The new packaging, which hits shelves from June, features a navy blue background with a spiral swirl of colour to evoke a top-down view of a cocktail glass
The beer brand has placed digital adverts at three sites on the London Underground
On Tuesday MEPs on the health committee voted overwhelmingly in favour of the European Commission drawing up plans for new regulations by 2016
Brown-Forman is aiming to tap the demand among young female consumers for lighter, fruitier drinks…
As well as seeing Stella’s lager and cider served at the racecourse, the partnership will be supported by outdoor, PR and digital activity
The 5.3% ABV beer is a blend of two parts lager with one part ale, and described as having a “full-bodied malty taste with elements of apricot, Swedish molasses bread and orange peel”
England bowler James Anderson has teamed up with Marston’s to produce 3.8% ABV pale ale King of Swing, which launches in Morrisons early next month
Survey finds 59% like pizza with wine, 33% pitta and dips, 38% nachos
Pinkster, distilled by G&J Distillers and launched in 2013, is made by steeping fresh fruit in its spirit, resulting in a drink with a light pink hue
Three cheers for Champagne was probably not the message MEPs had in mind when they overwhelmingly backed plans last week f…
The furore over Responsibility Deal reports is threatening to push alcohol back to the front of the election campaign
“Palcohol would be very divisive as many consumers would not want it to be available,” suggests Vhari Russell of The Food Marketing Expert
Wine and Champagne is in strong growth, with value and volumes up. Look no further than the astounding growth of Prosecco.
The latest Lineker-heavy crisp ad had to be pulled due to complaints
WKD is looking to shore up declining sales with a new look as it and other traditional RTDs continue to lose ground to newer products.
I'll drink to that Subscription
Typical: we learn of one of the biggest industry breakthroughs in cutting the amount of alcohol the nation knocks back through a mistake…
Supermarket spirit sales are booming, and premium brands are taking much of the glory. In our fifth and final video to mark the launch of…
Heroes emerge from the unlikeliest of places at times of war. In the price war, they’ve stepped out of the booze aisles…
This ain’t your grandma’s sherry Subscription
I recently moved into a shared house in London – the sort of home typical of late twenty-somethings in the capital priced out of the…
Blossom Hill's Marty Spate: Big Interview Subscription
On a brief visit to the UK, Marty Spate, master winemaker at Blossom Hill, talks wine snobs, creating crowd pleasing wine, going global and Christmas.
We were surprised by the claim in The Grocer that the Responsibility Deal evaluation report is “delayed until at least 2016”…