Asda news and analysis
Asda is the third-largest supermarket in the UK, present in both large-format superstores and Express convenience stores. It is known for its value-led approach, including the 'Asda Price' and 'Rollback' campaigns. The Grocer covers Asda with news, analysis, insight and opinion, including pricing comparisons through the Grocer 33, strategic changes, and performance updates.
-
NewsAsda and Oscar Mayer combine pizza and lasagne to create Pizzagne meal
Pizzagne was developed in response to consumer demand for more variety and novelty in weekly meals
-
NewsSchool leavers get NEETs help with new Asda Roots foundation
The supermarket is piloting a new apprenticeship programme called Asda Roots’ which will start by offering 16 young people permanent roles
-
NewsFood giants urge PM to scrap new junk food measure ahead of budget
In a letter to Andy Burnham ahead of next week’s budget, companies including Asda, Coca-Cola and Mars warned the proposals would lead to major cost increases across a huge range of products
-
Comment & OpinionEditor’s picks: EasyShop, Asda and budget concerns
EasyShop’s Stelios Haji-Ioannou is confident, but the likes of Amazon have struggled to establish a foothold in grocery
-
NewsWorldpanel: Asda’s return to growth proves short-lived
The latest data also tells of subdued grocery sales elsewhere as consumers spend cautiously ahead of the autumn budget
-
NewsCautious shoppers constrain supermarket growth, NIQ figures show
Supermarket sales growth has slowed as consumers continue to keep a close watch on household budgets
-
NewsThe Curators passes 10,000 distribution points after Asda win
The brand won Asda’s Merchant’s Den programme in May, landing a nationwide listing for its Protein Crisps
-
Grocer 33‘Nothing to improve’: Asda offers best shop on the Isle of Wight
Our shopper found the store spacious with ‘no sense of crowding’ and praised the staff who ‘were all friendly and smiling’ and often stopped what they were doing to assist
-
Grocer 33Asda Isle of Wight manager on seeing off rivals ahead of Aldi's arrival
Keenan Knight tells The Grocer about swapping Morrisons for Asda his team’s sense of togetherness and the challenges thrown up by running a store on the Isle of Wight
-
Grocer 33Asda is cheapest supermarket despite highest annual inflation
Asda offered the lowest price for two-thirds of the items on our shopping list
-
Comment & OpinionSainsbury’s, Morrisons, Tesco & Majestic: inside grocery’s consolidation rush
Sainsbury’s explored a Morrisons merger before walking away and Tesco is circling Majestic Wine. What does it tell us about where the grocery sector is heading?
-
Comment & OpinionLoyalty schemes: Lidl is flying, but does Aldi boss have a good point?
In one corner, Aldi’s UK chief Giles Hurley has said loyaly schemes are ‘duping’ customers; in the other, Lidl is beating Aldi on every metric of sales growth, thanks partly to its loyalty scheme
-
NewsAsda turns 220-plus products pink in cancer campaign landmark
Singer Kylie Minogue is supporting the 30th anniversary by designing an exclusive Tickled Pink t-shirt
-
Grocer 33‘Great leaders create more leaders’: Asda Southgate boss on winning affluent shoppers
Store manager Yamoah Kusi-Mensah on shouting about value to win over a wealthy catchment, fixing availability with ‘Ops Clock’ and his ambition to give Southgate an M&S-style feel
-
Grocer 33Asda comes out top in north London supermarket battle
In this region of conspicuous affluence, it was Asda that picked up a rare win and completed a service and price double in our Green Week special
-
Grocer 33Asda offers cheapest shop as inflation hits green goods hard
Our selection of organic, British, plant-based and other products with green credentials cost 5.6% more than a year ago
-
NewsAsda pilots new ‘Rewards Plus’ feature in latest loyalty expansion
Scottish shoppers will be able to unlock additional spending cash pots and fuel savings throughout October under the latest loylaty pilot
-
Comment & OpinionRetailers need to stop taking British farmers for granted
Retailers – who often boast about their desire to ‘back British’ – are not walking the walk. Retailers must pay fair prices on top of their long-term contracts
-
NewsOne Planet Pizza debuts frozen ready meals trio in Asda
The frozen ready meals range is made at a specialist small-batch plant in Blackpool
-
NewsMorrisons cuts price of meal deal by 10p in food-to-go expansion
It makes Morrisons’ meal deal the ‘cheapest on the market’, the supermarket said