All CBD articles
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NewsCBD brand Goodrays follows Trip into broader functional drinks
Cans in Zesty Lime & Kiwi and Wild Berry Mix have launched via DTC and in Waitrose and Morrisons
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NewsTrip extends into functional hydration with magnesium and electrolyte powder
The blend contains electrolytes from Himalayan pink salt and coconut water extract
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Analysis & FeaturesHoney Heaven: how wellness-focused brand found a new direction
Honey Heaven’s Hungarian honey products have won acclaim across UK retail. But illness for one of its founders saw it diversify into CBD
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Category ReportWhy tensions are running high in CBD: trends in CBD 2025
Food and drink products containing CBD still lack FSA safety authorisation due to legal red tape. How is this affecting demand?
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NewsFSA launches consultation on proposals to authorise first CBD food products
The consultation is now open and will run for 12 weeks until 20 November
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NewsGoodrays channels ‘power of calm’ in brand refresh
The rebrand took inspiration from health-tech, cosmetics and premium alcohol, Goodrays said
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NewsElla Eyre invests in CBD drinks brand Intune
Eyre has also played an active role in a packaging refresh for the brand
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NewsTrip stumbles over unauthorised health and nutrition claims
The breaches related predominantly to third-party studies reproduced on Trip’s website
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NewsTrip Mindful Blend range ‘outselling’ CBD drinks
Mindful Blend would account for two-thirds of all Trip sales globally in 2025, the supplier predicted
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NewsCBD brand Goodrays closes £5m fundraise to fuel future growth
Funds would be used to launch new products, ramp up marketing investment and support retail listings, Goodrays said
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Comment & OpinionAs ’brain rot’ rises, food & drink can offer calm and clarity
‘Brain rot’ was named the Oxford Dictionary’s word of the year in 2024, highlighting the mental and intellectual decline caused by overconsuming digital content, says Jonny Forsyth, senior director of Mintel Food & Drink Research
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Comment & OpinionThe new CBD ‘sweet spot’ guidance is welcome, but overdue
Brands can now proceed with confidence and clarity, having been given the clearest indication yet that 10mg is the sweet spot
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NewsFSA encourages CBD brands to reformulate in updated guidance
The FSA said it was now “recommending that products are reformulated” in line with evidence published by its independent scientific committee on CBD and THC
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NewsCBD drinks brand Trip racks up losses amid global expansion
The business, launched by Olivia Ferdi and Dan Khoury in 2019, accumulated losses of £5.6m in the year ended 28 February 2024, according to unaudited accounts filed at Companies House. It comes on top of a similar deficit in the prior year and takes total losses at the business to £13.9m
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Analysis & FeaturesHow functional food is targeting brain health and wellness
A wave of innovation is hitting the shelves targeting cognitive function. For workers burned out by ‘hustle culture’, the messaging is spot on. But do brands risk facing a legal minefield?
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NewsTrip bolsters coffers with fresh celebrity investment
Investors include reality TV star Millie Mackintosh and supermodel Ashley Graham
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NewsGoodrays and CleanCo team up to highlight CBD versatility in Waitrose
Goodrays will be merchandised in the alcohol aisle for the duration of the promotion
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NewsASA in clampdown on marketing of CBD to children
Two DTC retailers have been rebuked by the watchdog
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Category ReportCBD trends 2024: Can CBD finally take off?
The FSA’s positive safety assessment is a welcome boost to CBD. Will shelves soon be flooded with legally compliant products?





