All articles by Daniel Selwood
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NewsLittle Soap Company debuts Naturals Signature Scent Edit in Waitrose
Naturals Signature Scent Edit is available now exclusively in 244 Waitrose stores, comprising Pepper & Lychee and Lime, Basil & Mandarin
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NewsVitabiotics adds Ultra Mushroom gummies to Ultra Botanicals range
The NPD offers “a high potency blend of six mushroom extracts, combined with essential B vitamins and zinc”
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NewsPlastic-free oral care disruptor Pärla kicks off first-ever TV ad
The new ad – running now across Sky channels – explores the evolution of brushing teeth. It highlights the scale of toothpaste tube waste before positioning Pärla as a sustainable alternative
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NewsRefillable oral care brand Mighty makes high street debut
Mighty’s aluminium toothpaste dispensers and home-compostable refills in Fresh English Mint are available now across 450 Boots stores
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NewsOzen looks to disrupt oral care with hi-tech range for sensitive teeth
The brand has today made its fmcg debut, rolling four premium lines into more than 800 Boots stores
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NewsHere We Flo teams up with Tesco for Chelsea Foundation girls’ football push
The initiative in partnership with Chelsea FC’s charitable arm will see 10% of value sales from Here We Flo’s core range sold in Tesco stores and online donated to Chelsea Foundation
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NewsPurina revamps Gourmet Perle range to meet demand for posh wet catfood
The revamped lineup is available now in almost 30 markets across Europe, including the UK, France, Italy and Germany.
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Comment & OpinionHospitality wants a VAT cut. But so does everyone else
Tom Kerridge is to spearhead #VATsTheProblem, a campaign calling on the government to halve the VAT rate on the food and drink served in eateries, boozers and the like
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NewsOven Pride looks to broaden remit with brand refresh and new lines
The relaunch sees the brand’s bestselling Deep Cleaner sport a more modern look. It will be joined on shelf by three new trigger spray products
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NewsWaken teams up with Tesco as part of ‘Rylan’s Big Kiss’ push
More than 32,000 promotional bottles have rolled out into Tesco as part of Waken’s wider campaign, ‘Rylan’s Big Kiss’
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NewsDr Vegan absorbs 20% ‘menstrual tax’ on PMS supplement
Previously priced at £23.99 per pack of 60 capsules, Dr Vegan’s PMS Hero is now £18.99
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NewsWilkinson Sword launches ‘Partners in Smooth’ Williams F1 campaign
The activity is led by a short film in which Wilkinson Sword’s Blade Master character serves as Williams’ first ‘director of smooth’
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NewsTails.com unveils 10-strong protein meal range for dogs
The posh lineup comprises five recipes, each in two pack sizes. All contain 65% chicken, turkey, lamb, beef or duck
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Category ReportWhy shoppers are embracing the power of pulses
The category NIQ classifies as “dried veg & pulses” is worth an extra £3.8m, having grown volumes 7.4% in the past 12 months
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Category ReportHow nutritious beans and pulses became trendy
It’s little wonder more and more health-conscious Brits are turning to beans and pulses as a source of both trendy nutrients
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Category ReportElevated flavours and superior quality: the brands jazzing up pulses
When it comes to innovation in pulses, there are plenty of brands ready to stress its importance – and the parts they’ve played in revitalising the market
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Category ReportRestaurant trends filter into home cooking
Beans and pulses are ‘being name-checked on menus as chefs embrace their versatility and ability to deliver bold, global flavours’
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Category ReportRice lags behind beans & pulses on the environment
Beans and pulses are good for people’s health – and better for the planet
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Category ReportRice: ‘exciting and affordable’
Despite the craze for pulses, there’s still room for rice on people’s plates
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Category ReportNoodle brands tap health trend to stem declines
Sales of noodles are in decline, according to NIQ’s read of the market





