Iceland has rolled out Uber Eats delivery to an additional 675 stores, taking it to 890 across the UK, including branches of The Food Warehouse.
The on-demand delivery service, which Iceland first began offering from a single London store during the pandemic in 2020, allows customers to shop from over 4,400 grocery products on the Uber Eats app.
As well as frozen food, the range includes fresh fruit & veg. Orders are picked by Iceland staff and collected and delivered by an Uber Eats courier in about 30 minutes.
“Since the partnership between Iceland and Uber Eats began, it has continued to exceed our expectations,” said Justin Addison, Iceland & The Food Warehouse international & wholesaler director.
“We’re certain there will be more to come from this partnership in the future.”
Uber Eats head of commerce Alex Troughton said: “We are delighted to be expanding our partnership with Iceland across the whole of the UK. We know that more and more customers are using our platform to order all their grocery needs, including the weekly shop, and with this partnership with Iceland, even more will be able to at the touch of a button.”
The news follows an announcement last week of a partnership between Co-op and Uber Eats, which is set to see the courier platform deliver groceries from 1,000 of the convenience retailer’s stores by the end of the year. Co-op also partners with Uber Eats’ rival Deliveroo from over 1,000 stores.
That news came after Asda struck a deal with Deliveroo earlier this month to offer on-demand grocery delivery from 300 stores by the end of the year, having worked with Uber Eats since 2020. The two services are running alongside each other, with some Asda stores on both platforms.
Iceland also offers its own scheduled delivery service from stores across the UK.
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