All Industry Insight articles – Page 23
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Comment & Opinion
Target the typical weekly shopper ‘missions’ to succeed
One in three missions is for a ‘treat for today’ and ‘dinner for tonight’ has grown twice as fast as the average occasion, says Rachel White, MD UK & Ireland, NIQ & GfK
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Profiles
My food & drink job: Josie Taylor, assistant brand manager, Kellanova
‘We have such a jam-packed plan for the remainder of the year. The fun never stops and there’s so much variety within my role’
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Comment & Opinion
Jason Momoa makes massive impact for Nuii
“Are you hungry for adventure?” asks the new brand ambassador. The adventure in question appears to be a stroll by a nice beach
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Analysis & Features
Do Getir’s woes show quick commerce just can’t work?
The Turkish player is reportedly looking to pull the plug in Europe
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Profiles
Shocken’s Emma Bowe on Oasis, ADHD and Aldi’s Next Big Thing
Fresh off an appearance on Aldi’s new Channel 4 show, Emma shares insight into how she keeps pushing plant-based innovation
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Profiles
My food & drink job: Victoria Gibson, junior brand manager, Perfetti Van Melle
Confectionery brand manager Victoria on how she brings ‘Fruity Joy’ to Fruittella’s marketing
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Comment & Opinion
Be wary of trends and stay true to your brand’s values
Not everyone is getting the balance between innovation and ‘new for the sake of new’ right, says Alex Wright, CEO & co-founder of Dash Water
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Analysis & Features
UK Food & Drink Shows 2024: speakers, panels and awards not to miss
Brought to you by William Reed, publisher of The Grocer, this year’s event will take place at the NEC from Monday 29 April to Wednesday 1 May
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Profiles
Ibis Rice’s Nicholas Spencer on Cambodia, dancing and Chris Packham
‘I grew up watching The Really Wild Show and admire Chris Packham – having him as brand ambassador for Ibis Rice is a dream come true’
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Profiles
My food & drink job: Megan Sealey, e-commerce manager, Birds Eye
‘This role blends creativity, entrepreneurship and consumer engagement in a dynamic environment’
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Comment & Opinion
Animal demands attention as Peperami enters ‘the snack wormhole’
Animal still demands attention – and there are some funny details
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Comment & Opinion
Air Fryers Made Easy: TV takes on cookery trend show no signs of abating
The viral hit home appliance of the pandemic – the air fryer – is evidently no passing fad
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Profiles
Burger King’s Mark McCarthy on Nigella Lawson, sustainability and Pitch Perfect
From teenage newsagent worker to spearheading product launches for one of the biggest brands in the world, Mark blends a passion for food with a commitment to sustainability and health
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Category Report
Healthcare & beauty trends 2024: The new masculine beauty ideal
A generation of men are embracing personal care trends once thought feminine. How are brands catering to them?
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Analysis & Features
10 charts that explain UK attitudes to kids’ yoghurts
We polled 1,000 UK parents to peel back the lid on attitudes to childhood obesity and the role of snacking in a balanced diet
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Analysis & Features
What are British Muslim shoppers buying from the supermarkets?
From dates to vermicelli noodles and Rubicon, here are the grocery items being added to Muslim shoppers’ baskets, according to supermarket buyers
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Profiles
My food & drink job: Lara Brooksbank, insights analyst, Australian Vintage
‘People perceive the wine industry as old, boring, or antiquated. However, it is a dynamic and evolving field’
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Webinars
WATCH: How grocery can win big with sports partnerships
What makes for a successful sporting collaboration for brands and retailers? Watch our webinar on demand where our expert panel, including a former cricket superstar, reveal all!
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Comment & Opinion
Milliways gives plastic gum consumers something to chew on
A plastic-free gum challenger needs to highlight its point of difference – but it doesn’t want to be too boring and sciencey
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Analysis & Features
Inside the shrinking fmcg wage purse: why isn’t pay keeping pace?
The pandemic days of employers making strenuous efforts to support staff are over, as pay lags inflation and competition for roles increases. Instead, more sustainable – and cheaper – support is being offered