All articles by James Beeson – Page 22
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News
Fanta unveils Halloween marketing push and limited edition apple variant
Fanta Zero Afterlife features the Beetlejuice Beetlejuice film’s main character and a black and white striped design
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News
Red Stripe rum extension to make UK debut
The range comprises a trio of 7.5% abv ready-to-drink cocktails
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News
C&C Group to work with activist investor on board appointment
Engine has been a vocal critic of C&C Group’s leadership
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News
Waitrose grows tequila stable in spirits range overhaul
Tequila sales in grocery have grown 8.4% in the past year
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News
SHS Group shake-up sees Guy Dodwell appointed head of newly created food division
Brands in the SHS Food Division include British Pepper & Spice, Crucials Sauce and Meridian Foods
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News
Treasury Wine Estates to offload Wolf Blass, Blossom Hill and other mainstream brands
Combined, the brands make up less than 5% of the company’s profits
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News
Other World Wines in ‘six-figure’ fundraise to champion under-represented wine nations
The round has the backing of angel investors including long-time Laithwaites Group CFO Jimmy Weir
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News
Master of Malt founder buys back Atom Group from AB InBev
Atom Group was acquired by AB InBev’s ZX Ventures in 2018
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News
Passion Fruit Martini, Piña Colada, Mojito and Daiquiri cocktails drive RTD category growth
The four most popular serves account for 60% of the growth in canned cocktails
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News
Hobgoblin rebrand puts namesake goblin front and centre
The rebrand is a first since 2019 for the brand
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News
Tesco debuts own-label wine with climate friendly grape variety
The grape variety is highly resistant to fungal diseases
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News
SodaStream enlists First Dates’ Merlin Griffiths to promote trio of new flavours
Griffiths has created a summer cocktail menu using the new products
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News
Older beer drinkers prefer mid-strength brews, new survey shows
Among drinkers under 25, however, a ’go hard or go home’ mentality persists
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News
Dash Water takes swipe at Coca-Cola in London billboard stunt
The billboard is overlayed on what looks suspiciously like a Coca-Cola advert
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News
C&C investor calls on group to appoint directors with ‘skin in the game’
Engine Capital said its two nominees had committed to buying shares personally
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News
Guinness 0.0 leapfrogs Heineken 0.0 to become UK’s biggest alcohol-free beer
It has seen its off-trade sales rise by nearly 110% in the past year
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Comment & Opinion
Guinness is a bright spot in Diageo’s otherwise tough year
Guinness’ success shows how brands can trump even the toughest of economic headwinds
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News
Plenish takes over Channel 4 breakfast sponsorship as Moju steps away
The deal will run for an initial six months from the start of August
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News
Twinings launches duo of ‘fruit coolers’ to tap iced tea trend
The caffeine-free teas contain just four calories per serving
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News
Nichols open to ‘sensible’ functional drinks M&A, CEO says
The Vimto owner has its eye on emerging soft drinks trends