All Loyalty articles – Page 11
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News
Pret a Manger launches new loyalty scheme Pret Perks
The high street sandwich chain’s coffee subscribers will be the first to trial the new scheme from 30 November
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News
Sainsbury’s Nectar customers can now contribute to CO2 reduction via Woodland Trust
For every 2,000 points donated via the Nectar app and website, the Woodland Trust will plant a tree
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Analysis and Features
Why Asda's loyalty scheme launch will struggle to bridge the gap
‘Asda Rewards’ is being trialled in 16 stores. But how will the new scheme fare for a retailer that has always focused on everyday low pricing?
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News
Carlsberg upgrades 2021 profits guidance as reopening of pubs boosts Q3
Danish brewer Carlsberg has lifted its profit forecasts for the year thanks to a better-than expected performance in the third quarter and start of the final three months of 2021 as drinkers returned to pubs and restaurants.
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Promotional Feature
The magic of short-term loyalty: instantly changing shopper behaviour
In an era when grocery shoppers have more choice than ever, what can supermarkets do to supercharge their existing loyalty activities? BrandLoyalty points to a recent successful campaign with Sainsbury’s as a positive example.
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Grocer 33
Asda wins but Clubcard helps Tesco compete
Tesco’s Clubcard Prices would have made it only 35p more expensive than Asda this week
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News
Asda launches first customer loyalty rewards scheme
The move follows a pilot for 2,000 staff in 16 stores
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Grocer 33
Asda wins by a fiver while Clubcard proves beneficial for Tesco
Tesco’s Clubcard Prices wouldn’t have beaten Asda this week, but the loyalty scheme is proving a boon
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News
Tesco reveals it is reaping rewards from revitalised Clubcard scheme
Tesco said more than 20 million households had now signed up to Clubcard, with 6.6 million regularly using the app
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News
Iceland launching exclusive low prices for loyalty scheme members
The deals will be available to members of Iceland’s Bonus Card club, a savings scheme which already offers an additional £1 to spend in store for every £20 saved
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Comment and Opinion
Implementing the right loyalty logic will be crucial for Asda’s ‘pounds not points’ scheme
Asda has a lot of catching up to do with other supermarkets and grocery retailers when it comes to loyalty, says Achille Traore, CEO of White Label Loyalty
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News
Sainsbury’s to launch personalised offers for Nectar app users
Customers will be offered the ‘My Nectar Prices’ selection in addition to the other Nectar points offers already available in the app
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News
Erdinger Weissbräu expands low & no range with grapefruit-flavoured beer
The alcohol-free beer is isotonic, weighs in at 25 calories per 100ml and contains vitamins B9, B12 and C
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News
City Snapshot: Carlsberg upgrades profits forecasts as sales recover post-lockdown
Carslberg is the latest brewing giant to report a strong recovery throughout 2021 as pubs and bars reopened following long periods of lockdown.
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News
Iceland doubles rewards for ‘Bonus Card’ members in August
Until 31 August, members will get a £2 bonus for every £20 they save up in the scheme, up from the usual £1
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Analysis and Features
Six of the best paper packaging innovations in fmcg
Paper packaging is gaining ground as supermarkets and shoppers look to ditch single-use plastic. Here are some of the most innovative products to hit shelves from the UK’s biggest food and drink brands.
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News
Sainsbury’s Great Big Fruit and Veg Challenge returns to Nectar app
The month-long initiative lets customers amass bonus Nectar points for buying fruit and vegetables at Sainsbury’s
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News
Morrisons unveils new ‘Make Good Things Happen’ loyalty scheme
It has updated its app to become a hub for all of its online services, including online shopping and café menus
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The Big Interview
Big interview: Carlsberg Marston’s boss Paul Davies on why he’s not giving up on beer
The boss of Carlsberg and Marston’s JV is feeling positive as San Miguel soars, its core pilsner brand recovers and plastic gets the chop. What’s next?
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News
Nectar Card pioneer to spearhead new lifestyle interventions approach to tackling obesity
The DHSC has announced Sir Keith Mills has been appointed to advise on a new incentives and reward approach to try encouraging healthy behaviours