All Promotions articles
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Comment & OpinionRestricting HFSS promotions could have unintended consequences for consumers
Removing promotions could increase the price of consumers’ food shops, says Kate Halliwell, chief scientific officer, FDF
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Comment & Opinion
Blanket advertising bans will not deliver results on childhood obesity
The government’s own evidence estimates the proposed online HFSS ad ban would reduce a child’s calorie intake by just 2.84 calories per day, argues Stephen Woodford, CEO of the Advertising Association.
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News
Food leaders warn HFSS crackdown will sabotage post-Brexit trade deals
The government is currently consulting on plans including location and volume-based HFSS promotions
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News
Nisa pushes healthy living offers for January
The symbol group said it will provide retailers with “eye-catching” PoS and leaflets
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Promotional Feature
Location, location, location: why targeting customers 10 minutes before they enter your store is so crucial
Reaching shoppers with digital OOH marketing during the ‘final mile’ of their journey presents a major opportunity for both retailers and brands alike, writes Waze UK country manager Ruairidh Roberts
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News
Supermarket ranges and promotions back at pre-pandemic levels
According to data from Assosia, for the top six supermarkets there are now 2,223 fewer product lines than at the start of March
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News
Groundbreaking trial shows supermarkets can nudge consumers towards healthier food
Trial was carried out across more than 100 stores in Lambeth and Southwark
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News
HFSS promotions ban cost could top £3bn, data reveals
IRI said losing aisle-end and front of store revenue could cost the biscuit sector £280m
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News
Costcutter promotes everyday value with new promotional campaign
The ‘Shop local for everyday value’ campaign features discounts across leading brands including Walkers, Coca-Cola, Robinsons and PG Tips
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News
Tesco launches Clubcard price blitz across branded lines
Tesco first trialled Clubcard Prices in May last year
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News
Supermarket promotions still well below pre-coronavirus levels
Data compiled for The Grocer shows the total number of multibuys and single-product discounts offered by the major mults is down 22% this month compared with the start of March
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Letters
The government must restrict both price promotions and marketing on HFSS foods
A group of signatories from the UK health and medical fields lay out their hopes for the government’s obesity strategy
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Analysis & Features
Food price inflation: where have all the supermarket offers gone?
Supermarkets cut promotions heavily to stop panic buying but with availability back to normal they’re still down 17% on average. So why aren’t they back?
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News
Tesco promotional push on beef cuts helps drive 40% demand increase for steaks
Promotions and the launch of a new brand called The Meat Folk helped to boost sales and tackle carcase balancing concerns
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News
Supermarket promotions pick up further but still not at pre-Covid levels
Promotions are still down 35% at Tesco, 28% at Ocado, 23% at Asda, 14% at Sainsbury’s and 12% at Morrisons
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News
Waitrose issues customers with first coupons for John Lewis stores
Waitrose has started issuing customers with coupons for money off products at John Lewis. It is the first time the supermarket has offered coupons at the till for its John Lewis Partnership stablemate and comes after the launch in October of a ‘Future Partnership’ plan, which ...
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News
Sainsbury’s offers cheaper products in Nectar Prices promotion
The discount has been rolled out to lines of own brand fresh fruit & vegetables, selected Taste the Difference meals and a wide range of branded items
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News
Lidl to give away £10,000 worth of vouchers to celebrate 100th Scotland store
The first 100 customers to shop at a Scottish Lidl from 25 January can claim a ‘goody bag’, one of which per store will contain a £100 voucher
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Analysis & Features
Big night in costlier as Asda raises prices on pizza SKUs
Across Tesco, Sainsbury’s, Asda, Morrisons and Waitrose, the cost of chilled and frozen pizza & garlic bread is up 1% year on year
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Analysis & Features
Mars doubles promotional space and offers the deepest deals on confectionery
Mars’ festive deals are much deeper than last year, with an average saving of 38.4%
