All Promotions articles
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Category ReportHow fruit yoghurts became ‘junk food’
Fruit-flavoured yoghurts are set to be classified as ‘junk food’ under government plans to roll out a new nutrient profiling model.
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Category ReportLovelier lunches for hybrid workers
Supermarkets can testify to the appeal of the deli aisle at lunchtime
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Comment & OpinionWhy surge pricing won’t be coming soon to a supermarket near you
Parts of the national press went into meltdown over the weekend as they latched onto electronic shelf labels as evidence of an impending consumer dystopia
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NewsMorrisons revives retro loyalty stamps in renewed More Card push
The promotion, with crystal glassware brand Spiegelau, follows Morrisons’ promotion with Pyrex last year
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Analysis & FeaturesWill Princes’ price hikes open the doors to a flood of CPIs?
Last week, Princes informed retailers of a 5% price hike across its range. Other manufacturers will be watching closely how the move plays out
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Category ReportThe changing face of beauty and personal care: trends in 2026
Boots said shoppers ’are investing in trusted classics and luxury staples while experimenting with fleeting trends and affordable brands’
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Comment & OpinionFood inflation: instead of berating industry, Rachel Reeves needs to help
Despite what you may have read, the price of Easter eggs is coming down
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Comment & OpinionBeyond voluntary reformulation: how change really happens
A more nuanced understanding of food reformulation is better for public health, says Dr Kawther Hashem, head of research and impact at Action on Salt & Sugar
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Comment & OpinionHFSS didn’t create fmcg’s problem – it exposed it
HFSS didn’t just squeeze promotions, it forced a reset in how brands earn shoppers and how retailers create theatre, says Mike McDonnell, head of partnerships at Zeal Creative
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KVI TrackerRetailer promotions help drive down Easter confectionery prices
In the absence of multibuy offers, retailers are leveraging loyalty and price promotions to keep down the price of Easter treats
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NewsEaster egg promotions surge despite government multibuy ban
Two-thirds of Easter eggs are on promotion at major supermarkets, up from 57% last year, as retailers switch from banned multibuys to price cuts with three weeks until Easter
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NewsWaitrose reintroduces loyalty pricing on Easter chocolate
MyWaitrose members can enjoy a third off a selection of Cadbury Easter Eggs and Lindt Lindor truffles
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WhitepapersThe markets, categories and trends driving fmcg growth to 2029
Global fast-moving consumer goods sales are rising. So is private label. New data from Euromonitor sets out what that means for brands.
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NewsIran war: food leaders plead for government not to ‘pile on more costs’
Food companies have urged ministers not to “pile on more costs” in the form of new health restrictions amid huge economic certainty caused by the the war in Iran
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News‘Fill your boots…TikTok is paying’: How TikTok Shop is co-funding brand discounts to woo users
Huge discounts are becoming ‘more frequent in the UK as TikTok Shop aggressively accelerates adoption’. say experts
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NewsComplete food industry ‘reset’ needed to tackle obesity crisis, says FSA chair
Professor Susan Jebb said she believed a ‘tipping point’ had been reached that meant companies would have to change direction if they were to survive
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NewsBrakes to offer £100k of prizes in Menu Match promotion
Prizes include instant cashback, electronics, and lifestyle items
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NewsBooker to scale back Premier promotional allocations amid retailer pushback
Some Premier retailers had said the larger allocations placed financial pressure on their business and made it difficult to find room for the extra stock
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Analysis & FeaturesHow co-branding became grocery’s ultimate marketing strategy
Once reserved for occasional promotions, co-branding has become a core strategy for grocery brands seeking to refresh mature categories
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NewsValentine’s Day spend to rise 12% to £1.6bn as AI shapes gift inspiration
Some 42% of adults will celebrate Valentine’s Day on Saturday, with over three-quarters planning to dine at home with their partner, according to research by shopper marketing agency Savvy