All Promotions articles
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Analysis & Features
Can Allan Leighton’s price push roll back the years for Asda?
Asda has unveiled 4,000 price cuts and a heavyweight marketing push – but its discounter price match scheme has been dropped
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KVI Tracker
Biscuit prices rocket by as much as 60% due to ingredient inflation
As many as 200 biscuit lines have risen in price in the traditional big four and Aldi this month
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News
Asda vows to be ‘cheapest’ as it brings back Rollback prices
The retailer is set to launch a new heavyweight advertising campaign fronted by Joe Wicks
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Category Report
Who will ‘catch the worm’ this Easter? Category report 2025
Confectioners look set for a bonanza this spring, after their chocolate eggs rolled into stores ever so early
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News
Waitrose brings back free coffee offer in latest loyalty scheme shake-up
My Waitrose members will now be able to claim a free coffee without needing to buy other items
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News
Gammon and stilton big festive winners as volumes soar in run-up to Christmas
Gammon sales rebounded in the run-up to Christmas after a poor year, blighted by inflation
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News
Sparkling wine promotions ‘not a massive problem’ claims English winemaker Bolney
Promotions helped sparking wine and champagne enjoy healthy sales over the festive trading period
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News
Lidl gives loyalty scheme members chance to win £10 discount with every shop
Until January 15, the discounter is promising one in 10 shoppers using the Lidl Plus app will be rewarded with a £10 coupon to claim off their next shop
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News
Heavy Christmas promotions lift supermarket till roll to record highs
Supermarket sales hit a record high of £14.6bn in the three weeks leading to Christmas thanks to the highest level of promotions seen in store for three years, according to new figures released this morning
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Comment & Opinion
Amazon’s £1 meal deal is savvy but misses the point
Where can you get a lunch for £1 these days? Ironically, it’s not Poundland, whose meal deal will set you back £3. Instead, Amazon has emerged as the surprising champion of the round-pound lunch
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News
Tesco Unpacked reveals Clubcard holders’ most popular food choices
The retailer today began rolling out the findings to more than 18 million people in the loyalty scheme
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News
Iceland joins January price war with ‘largest ever’ Mega Deals event
The highlight of the Mega Deals event sees the return of Iceland’s 10 for £10 multibuy promotion, as well as the ramping up of products in its £1 or Less value range
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News
Aldi to limit supply of own-label crémant for duration of New Year’s Eve offer
The discounter said it expected to see ‘unprecedented demand’ for the tipple
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News
Media Bites 11 December: coffee prices, Dobbies Garden Centres closures, e-waste recycling
Coffee prices are on the rise, while Dobbies Garden Centres is set to close 12 stores with the aim of returning to ”sustainable profitability”
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News
Turkey prices up to 22% cheaper as Christmas price cuts gather pace
Half of all frozen turkeys in the mults are cheaper year on year, analysis of Assosia data shows
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News
Baileys Christmas price war heats up as Morrisons slashes price to just £8.50
Morrisons’ deal takes the price of Baileys to the verge of minimum unit pricing in Wales
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Promotional Features
Why CPG suppliers need to think differently about which brands matter most to customers
Getting an in-depth understanding of what consumers want from a CPG brand in the retail environment is crucial to gaining and retaining loyalty – and it’s not always easy for suppliers to judge. Now, a new retail study, launching in early 2025, will look at the factors shaping CPG success.
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News
Select & Save to launch Aldi Price Match next year
Select & Save is also setting up a 5% wastage allowance on retailers’ weekly chilled spend from January 2025
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Comment & Opinion
Value isn’t all about price. Know your brand’s DNA
Price is just one facet of value – and it may not even be the most important for long-term growth, says Rachel White, MD UK&I at NIQ
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News
Aldi brings back £3.49 côtes du rhône deal for Christmas
The wine sold out in just four days last year