All Promotions articles – Page 2
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NewsMorrisons kicks off pre-Christmas price war by cutting hundreds of prices
Morrisons has targeted ‘key volume lines’ and cupboard essentials, cutting the price of chicken breasts, olive oil and enchilada meal kits, by around 18% on average
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NewsSupermarkets scale back on voucher sites
Figures shared by discounting website VoucherCodes show a 37% drop in grocery offers published on the site in the first half of the year
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NewsWH Smith ‘taking advantage of challenger brands’ with media support packages
Challenger brands say WH Smith is charging exorbitant sums despite poor implementation and compliance issues
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NewsMidcounties Co-op celebrates 20th anniversary with member deals and discounts
The society, which is one of the UK’s largest independent co-operatives, said the milestone marked two decades of growth, innovation and community impact
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Comment & OpinionLittle Treats: loyalty rewards are a long overdue smart move for Waitrose
Most Waitrose shoppers are likely to want better Waitrose rewards much more than John Lewis rewards
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Analysis & FeaturesWhat do shock HFSS report authors want the government to do?
The first independent report on the HFSS promo ban is out, and after slamming ‘botched’ plan, its authors want the ban to target all HFSS products
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Comment & OpinionWhy the HFSS promotions ban was never going to work
It’s easy to carp from the sidelines when well-intentioned folk try to effect important change – but the HFSS promotions ban was never going to work.
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NewsHFSS promotions ban slammed despite reduction in junk food sales
Two million fewer junk food items were sold every day. But researchers from the University of Leeds concluded that the ban could have resulted in a much bigger shift
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Comment & OpinionHFSS brands must resist rewinding the clock on price promotions
Many brands fall into a trap: relying too heavily on deep discounts, competing purely on price, and ultimately entering a race to the bottom, says Lorna Hawtin, chief strategy officer at Zeal
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NewsMcCoy’s unveils ‘NFL-inspired’ crisps and Super Bowl promotion
McCoy’s is offering shoppers the chance to win an all-expenses-paid trip to the event
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NewsMorrisons faces supplier backlash over demands for spend to be brought forward
Morrisons is understood to have contacted suppliers across a raft of categories in what sources described as ‘bullish’ demands for investment due in its Q4 period to be accelerated to its current Q3
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Promotional FeaturesWhy today’s promo shoppers want more than just a discount
Today’s consumers are more than just discount chasers and those brands that rely on outdated promotional playbooks risk falling behind. Discover how to adapt to this new generation of promo shoppers to gain not only sales, but long-term loyalty.
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NewsHealth campaigners urge ministers to rethink plans to scrap junk food promotions ban
The Grocer yesterday revealed the government’s 10-year-plan for the NHS says ministers expect to repeal the regulations on promotions in prominent locations in store, as well as the ban on multibuys such as bogofs, even though the latter hasn’t yet come into force
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NewsAldi giving away free suncream to festival-goers
Aldi is promising free bottles of its own-label Lacura Moisturising Sun Lotion SPF 30/50+ from participating stores near Wireless, Reading, Leeds, Big Feastival and Boardmasters festivals
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NewsJunk food promotions ban to be scrapped under new NHS 10-year plan
Both the already implemented ban on HFSS promotions and the clampdown on bogofs are now set to be axed under Labour’s new 10-year plan
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NewsMedia Bites 8 July: Amazon Prime Day, Walmart, Nestlé board troubles
Amazon Prime Day has arrived once again.
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Analysis & FeaturesHow will healthy sales targets and fines be applied?
Supermarkets wanted mandatory reporting on healthy sales targets. In a plan based on Nesta policy, they’ve got it – as well as sales targets
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NewsScottish government backtracks on plans for draconian HFSS clampdown
Holyrood has rowed back on plans for a ban on all promotions of HFSS products, instead announcing it would mirror the promotions ban brought in under the last Westminster government
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Comment & OpinionWe need leaders – not lobbyists – on obesity and health
Guidance urging retailers to offer deals and discounts on minimally processed and nutritious food was allegedly dropped following a lobbying campaign, says Jon Walsh, Bio&Me co-founder and CEO
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NewsMeat-free brands unite with new campaign to drive category growth
The campaign, ‘Meat Free Made Easy’, has launched as a “large scale, test-and-learn activation” across Instagram, press and influencer channels