All Promotions articles – Page 7
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News
Florette and Higgidy announce partnership to give shoppers better value
The partnership will include recipe inspiration and promotions to support consumers
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Comment & Opinion
CMA investigation into confusing pricing neglects impact of the discounters
It seems unlikely the CMA’s review will result in significant legal change
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Comment & Opinion
Why 2023 is the year of ‘back to basics’ and collaboration
Our industry will weather 2023 better if we look at what our shoppers tell us through their spending and response to change, says Steph Cullen, head of manufacturing at IRI
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Whitepapers
How to get to grips with what consumers want in 2023
Understanding what consumers want in the midst of a cost-of-living crisis is a major challenge for consumer goods companies. So how can brands and retailers best tackle this?
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Comment & Opinion
Can retailers and brands deliver volume growth in 2023?
Volume becomes the kingmaker this year, says Warren Ackerman, head of European consumer staples research at Barclays
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Comment & Opinion
Why multibuys and shopping around are off the table in 2023
In the face of this inflationary environment, there is no doubt consumer behaviours have and will continue to change, says Alister French, partner, retail & consumer goods at Oliver Wyman
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News
Tesco locks 1,000 prices until Easter to help tackle record inflation
Brands involved include Heinz, Birds Eye, and Kellogg’s, with many own-label food and non-food products also price capped
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News
Vitalite rebrands to push holistic health for Veganuary
The dairy-free spread wants to help shoppers focus on all-round holistic health
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Comment & Opinion
How grocery can adapt to the first HFSS Christmas
Retailers can succeed by coming up with strategies based on historical information and sales models, says Julian Miller, global head of retail solutions success at SymphonyAI Retail CPG
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Comment & Opinion
Brits are still going to splurge this Christmas – but they’re looking for better deals
The latest data shows 63% of UK households expect their Christmas budget to be equal to 2021, with 10% of Brits even planning on increasing their budgets, says Rachel White, MD UK&I at NielsenIQ
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Webinars
WATCH: How to navigate a new era for seasonal promotions
What do you need to know to win in a new era of seasonal promotions? Watch our webinar on demand to find out more from our expert panel.
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Comment & Opinion
How Brits could change food & drink habits during the World Cup
The location and timing will lead to many of us watching the games from our home country, says Rachel White, MD UK&I at NielsenIQ
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News
Bestway invests £250k on in-depot World Cup stadium promotional campaign
The campaign, which has been rolled out across all 56 Bestway depots nationwide, features 23 major suppliers and a variety of specialist World Cup products
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Analysis & Features
Dine-in deals compared: Supermarkets attempt to rival restaurants
Supermarkets are pushing an array of dine-in-for-two meal deals
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Analysis & Features
The results: Have trials ‘nudging’ shoppers to healthy eating options worked?
The results have been mixed, with an Asda trial notably backfiring as shoppers prioritised price. So how successful have other efforts been?
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News
Tesco ‘5 for 4’ offer includes HFSS products: despite pledge to avoid them in multibuy deals
Tesco recently launched a “frozen essentials” offer for Clubcard users, which included HFSS products
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News
Morrisons takes on Tesco Clubcard with loyalty card-only offers
Point of sale material advertising the new initiative began appearing in Morrisons stores over the weekend
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Analysis & Features
How are HFSS promotions evolving? And is the multibuy even still relevant?
After the government pushed back the ban on multibuy promotions on HFSS products to next October, Tesco was the first to say it would go ahead and stop them entirely this year anyway
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Analysis & Features
HFSS: Small convenience stores call for more detail on exemptions
On the surface, exemptions to the HFSS rules are simple. But franchise agreements complicate matters
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Analysis & Features
Which brands have done the work to be HFSS compliant, and how?
HFSS legislation has led to reformulation across a number of categories. How have they done it? And what’s the impact on consumer demand?