All Promotions articles – Page 7
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Analysis & FeaturesChristmas dinner wars: this year’s deals unpacked
Retailers have been battling for the Christmas dinner table by putting their best deals forward for the festive feast, ranging from £14 to £220
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Comment & OpinionHow is Aldi selling a côtes du rhône wine for £3.49?
Aldi’s award-winning red barely covers the cost of the VAT and duty. So what’s behind the move? And is it irresponsible?
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Category ReportHow can fish brands hook chip shop punters?
Dinner from the local chippy isn’t as cheap as it was. So, brands are looking at ways to offer shoppers an affordable fish supper
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Promotional FeaturesWhy net revenue management holds the secret to sustainable CPG growth
Revenue growth for consumer-packaged goods is not simply about building value and volume sales. Find out why effective net revenue management is vital to healthy CPG performance.
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Analysis & FeaturesHow small brands can navigate supermarket trade investment ‘asks’
Startups and challenger brands facing ‘exorbitant’ media and promotions charges from supermarket buyers
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NewsCo-op named biggest supporter of British berry industry for 2023 season
The growers’ group has announced that Co-op achieved the highest volume growth in berry sales with a 22.1% increase across all berries
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Promotional FeaturesWhy mobile coupons can power-up your next campaign
From introducing new products to rewarding loyal shoppers and building a database, find out how you can use mobile coupons to drive success into your next marketing campaign.
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NewsStartups and challenger brands facing ‘exorbitant’ media charges
One supplier claimed they had been asked to spend £20k on a single Instagram post
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Comment & OpinionCan Steve Barclay navigate Defra from mess to environmental success?
Some of those who were baying for the blood of Defra secretary Thérèse Coffey might be thinking of the old adage ‘be careful what you wish for’
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Grocer 33Asda comes in comfortably cheaper than loyalty schemes
At £76.67, Asda came in £1.36 than nearest rival Morrisons
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NewsAmazon Fresh gears up for festive fight
The e-commerce giant’s UK grocery arm has introduced price cuts and an improved delivery slot booking experience
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NewsMorrisons slashes cost of 58 Christmas favourites
The supermarket is investing more than £4m to cut the price of the products by an average of almost 20%
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Grocer 33Asda cheapest on shelf but Clubcard Prices edges it
Asda was exclusively cheapest for 10 items, including the Anchor butter
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NewsAsda pulls plug on Home Bargains price match campaign
Asda has paused the price match mechanic while it looks at the performance of the lines included and the proposition as a whole
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Grocer 33Asda cheapest on shelf but Clubcard Prices undercuts it
Inflation still running 9.4% higher, with Ambrosia custard pots 50% more expensive
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NewsRapid grocer Gopuff runs 10p fruit & veg promotion
The fresh produce involved in the promotion is being supplied by Morrisons and Wholegood
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Category ReportHow cakes & biscuits are getting smashed
Home-working, HFSS and cost pressures have hit sweet treats hard. So what can brands and retailers do to revive the market?
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Analysis & FeaturesHow are loyalty schemes shaking up the price wars in grocery?
Which? thinks value linked only to loyalty cards is dodgy. Is that fair?
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NewsAsda invests further £9m in price cuts as families feel squeeze
The supermarket said it was lowering prices by an average of 14% on many of the most popular products that customers buy each week
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NewsDeliveroo to boost merchants with minimal mark-up on app
The app will make it “very clear when someone’s not as good on pricing”