All Promotions articles – Page 6
-
News
Easing inflation helps supermarket volumes in January
Food sales at the supermarkets have grown faster than inflation in January as shopper behaviour normalises amid reducing cost pressures, according to new data published this morning
-
Range Preview
Supermarket dine-in deals for a budget Valentine’s Day 2024
Supermarkets are here to help you wine, dine, and save your way through a cost of living crisis Valentine’s Day
-
News
Booker brings back Scratch2Win promotion in Premier
Retailers will be able to use spring promotions such as Scratch2Win to build momentum ahead of the key summer sales period
-
Comment & Opinion
How to master prize promotions and boost engagement
The world of promotions can be difficult to navigate and legal issues are all too frequent, says Jeremy Stern, CEO of PromoVeritas
-
News
Heinz Beanz ‘Free Dayz Out’ promotion ‘likely to mislead’ ASA rules
The on-pack promotion omitted ‘significant conditions’ according to the ASA
-
Comment & Opinion
We must think long term to avoid a race to the bottom
Asda price matching the discounters signals a new phase, says Patrick Finlay, MD at The Category Management Company
-
News
Co-op ends rewards benefits to put focus on Member Prices
The society said it was making the changes in response to feedback from members on what they wanted most
-
Comment & Opinion
Aldi and Lidl under siege? Inside Asda’s audacious price match scheme
Asda was so serious about being the cheapest that the deal applied if it wasn’t at least 10% cheaper
-
News
Spar launches £1.25 value promotion on staple goods
The new year campaign is being highlighted to shoppers with in-store PoS and Spar radio
-
News
Asda becomes first supermarket to price match both Aldi and Lidl
Asda will price match Aldi and Lidl on 287 comparable grocery products and has reduced prices by an average of 17%
-
Comment & Opinion
What’s driving your product and pricing decisions?
As we enter the new year, the UK economy is still in the grip of uncertainty, say Julie Neal, director, and Sabine Sayer, managing consultant, at management consultancy, Vendigital
-
Comment & Opinion
How consumers shopped food and drink in 2023
Own label and treat categories have been winners of the past year, says Rachel White, NIQ MD UK & Ireland
-
Comment & Opinion
Promotions are back with a bang, but who will buy these brands at the rsp?
Are brands helping customers if it’s only via promos? It’s a dangerous game
-
Analysis & Features
Soup 2023: chilled sales back on the boil
Chilled soup brands are hot again. They’re back in volume growth and they’re outperformed own label
-
Promotional Features
How brands can meet the call for sustainable packaging
With more manufacturers looking into innovation that will protect the environment, discover how brands can transform their approach with packaging solutions without losing their decorative touch.
-
Analysis & Features
Christmas dinner wars: this year’s deals unpacked
Retailers have been battling for the Christmas dinner table by putting their best deals forward for the festive feast, ranging from £14 to £220
-
Comment & Opinion
How is Aldi selling a côtes du rhône wine for £3.49?
Aldi’s award-winning red barely covers the cost of the VAT and duty. So what’s behind the move? And is it irresponsible?
-
Category Report
How can fish brands hook chip shop punters?
Dinner from the local chippy isn’t as cheap as it was. So, brands are looking at ways to offer shoppers an affordable fish supper
-
Promotional Features
Why net revenue management holds the secret to sustainable CPG growth
Revenue growth for consumer-packaged goods is not simply about building value and volume sales. Find out why effective net revenue management is vital to healthy CPG performance.
-
Analysis & Features
How small brands can navigate supermarket trade investment ‘asks’
Startups and challenger brands facing ‘exorbitant’ media and promotions charges from supermarket buyers