One in five UK households place online grocery orders

Morrisons home delivery

Data from Worldpanel by Numerator shared with The Grocer shows 20.6% of households placed online grocery orders in November, up from 19.0% in November 2024

One in five households are now placing online grocery orders as convenience and the pull of promotions has broadened its appeal with younger shoppers.

Already have an account? Sign in here

Want access to this article?

Register for LIMITED access

REGISTER FOR FREE

Get PREMIUM access for £1 a week

SUBSCRIBE NOW