All Marketing articles – Page 202
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NewsTV push for Hula Hoops Golden Hoops in £1.5m spend
The ad will run until 25 September to promote the crisps as a ‘permissible snacking’ option
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NewsGrubby adultery's just the thing to sell Rubicon Spring
It’s refreshing to see such a straightforwardly crass take on the category
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NewsPG Tips kicks off personalised mugs on-pack promotion
The push will run until the end of September, with 500,000 mugs available
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NewsWaitrose shows cash is no longer king
According to the latest reports from Payments UK, use of card outstripped cash for the first time in 2015
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NewsGardman and Royal British Legion team up to feed the birds
Each sale of the cast iron feeder will see 50p going to the armed forces charity
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NewsVosene Kids announces ‘biggest ever’ tie-up for Trolls movie
Shoppers will have the chance to win mini Trolls dolls
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NewsLily’s Kitchen appoints Chris Lock as marketing director
His arrival follows that of new product director Emma Wrigley
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NewsTaywell Ice Creams rapped over ‘say no to added sugar’ claim
Ads watchdog upheld the three complaints made against statements on the brand’s site
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NewsDr Oetker told not to re-run Ristorante 'best' pizza claim
The ASA ruling came after a complaint was made by Goodfella’s maker 2 Sisters Food Group
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Comment & OpinionPost-Brexit, it's time to review e-cigarette advertising
Brexit means e-cigarette brands and businesses now have a chance for recent EU decisions to be reviewed
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NewsFerrero announces raft of NPD alongside £8m media investment
Rocher, Raffaello, Thorntons, Kinder and Tic Tac will all see new products this season
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Comment & OpinionRetailers must become media owners
A key area of focus for global retailers is helping suppliers with improved accountability on trade marketing investments
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NewsFairy Non-Bio links with Mumsnet for app sponsorship
Almost two-thirds of visits to the parenting site’s forums are via mobile devices
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News'You're Asking For It' proxy purchasing campaign goes viral
The campaign message on the Police Scotland’s Edinburgh division Facebook page reached over 78,000 people
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Comment & OpinionTime for campaigners against Olympic junk food and booze sponsorship to get real
The tough economic climate means it’s harder than ever to make the case against sponsorship
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NewsStrongbow reassures health campaigners over Team GB sponsorship
Twenty key health campaigners fear the activity links sport to alcohol in children’s minds
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NewsAldi says Olympic link has boosted fresh sales by a fifth
Discounter says Team GB sponsorship has had significant impact on sales
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NewsRubicon gets Light & Fruity range ‘with half the sugar’
And Rubicon Spring unveils its Fruity Fling TV ad
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NewsThe Co-op hits halfway mark in 'Back to Being Co-op' training
Staff have now been sent membership cards for trialling
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NewsFerrero brings back 2015’s Your Nutella, Your Way activity
The promotion will offer jars with a choice of six phrases, including ‘Thank you’ and ‘Mine’