Greggs chicken roll and matcha offer proves a hit in 2026

Greggs - Iced Matcha Latte

Source: Greggs

Greggs highlighted the newly launched chicken sausage roll as a standout performer in 2026. It said the product had quickly established itself as a customer favourite and complemented the flagship sausage and vegan rolls

A refreshed menu has helped Greggs boost sales and attract a new younger audience in 2026 amid challenging trading conditions.

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