All Protein & sports nutrition articles – Page 14
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NewsViral soft drinks brand Prime eyes move into sports nutrition
It has applied to register its logo with the Intellectual Property Office under class five, covering nutritional supplements, protein shakes and protein bars
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NewsNutritional drinks brand Exalt partners with Tottenham Hotspur
Exalt makes around half of its sales through its own website, with 30% of that revenue coming via customer subscriptions
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NewsHuel rapped by ASA over ‘misleading’ money-saving claims
The watchdog investigated two separate issues raised with a paid-for Facebook ad and a page on the brand’s website
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NewsJohn West becomes official ‘protein partner’ of ParalympicsGB
The four-year partnership will cover the Paris 2024 Summer Paralympics and the Milan 2026 Winter Paralympics
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NewsEatlean launches first ready meal with Mac & Cheese meal
The NPD from the Joseph Heler-owned brand contains 50% less fat and 20% fewer calories than a standard mac & cheese
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Category ReportDo cereals need a Grenade? Cereals category report 2023
A new wave of cereal brands wants to do for breakfast what low-carb snack brand Grenade did for confectionery. Can they really do it?
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NewsThe Curators buys rival snacking disruptor Cheesies in Yeo Valley-backed deal
The deal sees The Curators grow its portfolio of high-protein, low-carb and keto-friendly snacks
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NewsTesco trials new usages for fava beans as alternative protein
The retailer has partnered with fava bean processor AB Mauri and Samworth Brothers to include the beans in new products
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NewsArla launches new Protein Puddings to meet growing protein market
The new range launches in Sainsbury’s from 4 January with a supporting £1 promotion for three weeks
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NewsMüller launches new Müllerlight campaign for January 2023
The campaign launched on 2 January and includes print and out-of-home advertising, point of sale, radio and PR
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NewsFinnebrogue Artisan launches first plant-based Christmas turkey joint
The Better Naked ‘Turkey Joint Without the Gobble’ is a stuffed turkey-inspired joint made from wheat and pea protein
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NewsNomadic Dairy goes beyond yoghurt with protein pudding duo
The Irish supplier’s products – available in vanilla and chocolate flavours – launched this week in Spar stores nationwide
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NewsFirst Milk agrees new whey partnership with Arla Foods Ingredients
The co-operative will manufacture Arla Food Ingredients’ patented microparticulate whey protein concentrate product using the company’s proprietary process
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NewsQuorn and other industry leaders join forces to create Fungi Protein Association
The FPA intends to represent the interests of its member companies, including advocating for fungi protein in public policy, conducting consumer research, and more
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NewsVFC launches first kids’ product and new ‘more meat-like’ recipe
The brand said it had used ’cutting-edge extrusion technology’, which was ’gentle on proteins’ to create the product
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Category ReportHow sports nutrition is winning in front of store: protein category report 2022
Functional brands are moving away from the ‘dusty’ sports nutrition shelves and into a bright, more mainstream future
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ReportsHow sports brands are putting on muscle via direct-to-consumer sales
Given their niche appeal, sports nutrition brands have long had a strong presence in online direct-to-consumer sales
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NewsQuorn expands Takeaway range with vegan Spicy Buffalo Fillets
The fillets will be available from 7 November in Tesco stores and are high in protein and low in fat
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NewsCity snapshot: Science in Sport launches strategic review amid consumer slowdown
Sports nutrition specialist Science in Sport has launched a strategic review that could result in the sale of the company or assets as it warned of weaking consumer demand despite first half growth.
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NewsFuel10K challenges Quaker Oats with instant porridge sachets launch
The new format provided ‘a quick, delicious and economical option’ amid the cost of living crisis





