All articles by Rob Brown – Page 6
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Category Report
Is Cathedral City a blessing for plant-based cheese? Plant-based cheese category report 2022
Dairy giants like Saputo are moving into cheese alternatives. Can they deliver vegans from a life without a satisfying cheeseboard?
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Category Report
How sports nutrition is winning in front of store: protein category report 2022
Functional brands are moving away from the ‘dusty’ sports nutrition shelves and into a bright, more mainstream future
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Promotional Features
How using data can cut back on greenhouse gas emissions
With the climate crisis cited as ‘the greatest challenge of our generation’, cutting emissions of potent greenhouse gases (GHGs) is serious business. Here, Map of Ag shows how it has been using high-resolution data from farms to help cut scope 3 GHGs.
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Analysis & Features
The yolk of the matter: 10 charts that reveal how Britain likes its eggs
Shoppers want their eggs to come with more than a kiss these days, as our research shows. We’ve cracked open consumer attitudes to eggs to reveal that assurances on Britishness, food safety, animal welfare and quality are of growing importance. So how does Britain like its eggs in 2022?
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Category Report
Can gum recover its pre-Covid puff?
The bubble burst for gum and mint in the pandemic. And the category hasn’t yet fully recovered
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Analysis & Features
Why blonde chocolate is having a moment
It all started with the launch of Mondelez’s Australian Caramilk brand into the UK in June 2021
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Category Report
Will online petfood sales keep growing? Category report 2022
After lockdowns, online petcare sales took a dip. But suppliers are confident sales will endure – and even grow – in the winter crisis
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Analysis & Features
Chocolatiers face raw deal in supply chain costs
Confectioners have been facing raw material price volatility in recent years
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Category Report
How far will chocolate shrink?
Confectioners are shrinking their bars to manage rising costs. Is more of the same coming, and how are buying habits changing?
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Category Report
Can tea be saved from freefall? Hot beverages category report 2022
Tea’s long-term decline has sped up in the past year – and everyday black tea is losing share. Can brands stop the drop?
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Category Report
Who will lead the revolution? Plant-based meat category report 2022
The new wave of plant-based meat rebels are ousting the old guard. Who will take power in the market?
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Category Report
Could baby formula be the new tobacco? Infant & childcare category report 2022
A scathing WHO report has revived concerns about the marketing of formula milk. Will the tactics of brands prompt tougher rules?
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Category Report
What’s the deal with the new working lunch? Lunchbox category report 2022
Hybrid working patterns and economic pressures have changed lunchtimes. Can retailers still lure shoppers with their meal deals?
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Category Report
Is it time for own label to take off? Category report 2022
Analysts believe rising living costs will light a fuse under cheaper own label lines. So just how far can they skyrocket?
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Category Report
Savoury snacks’ new diet: healthier snacking category report 2022
Savoury snack aisles will be very different once HFSS rules take effect in October. Can brands make a success of healthier options?
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Category Report
The sweet science: healthier snacking category report 2022
New HFSS rules are compelling makers of sweet snacks to rethink their ingredients. What better-for-you treats are they formulating?
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Category Report
High-flying marketing: Soft drinks category report 2022
Soft drinks marketing spend is back up, but HFSS rules loom. Is creative, experiential marketing the key to rising to the challenge?
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Category Report
Are soft drinks ready to race ahead on HFSS? Category report 2022
Having adapted to the sugar tax, soft drinks are in pole position to thrive in the HFSS clampdown. Can sales continue to accelerate?
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Category Report
Are veggie BBQs being left on the shelf? Barbecue category report 2022
Plant-based is struggling to nail the barbecue occasion despite success in wider grocery. How are meat-free players responding?
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Category Report
The rise of the restaurant-style BBQ: barbecue category report 2022
Forget dusty old grills. Brits are investing in premium barbecue equipment and getting ever more adventurous in their cooking