All articles by Rob Brown – Page 7
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Category ReportHow far will chocolate shrink?
Confectioners are shrinking their bars to manage rising costs. Is more of the same coming, and how are buying habits changing?
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Category ReportCan tea be saved from freefall? Hot beverages category report 2022
Tea’s long-term decline has sped up in the past year – and everyday black tea is losing share. Can brands stop the drop?
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Category ReportWho will lead the revolution? Plant-based meat category report 2022
The new wave of plant-based meat rebels are ousting the old guard. Who will take power in the market?
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Category ReportCould baby formula be the new tobacco? Infant & childcare category report 2022
A scathing WHO report has revived concerns about the marketing of formula milk. Will the tactics of brands prompt tougher rules?
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Category ReportWhat’s the deal with the new working lunch? Lunchbox category report 2022
Hybrid working patterns and economic pressures have changed lunchtimes. Can retailers still lure shoppers with their meal deals?
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Category ReportIs it time for own label to take off? Category report 2022
Analysts believe rising living costs will light a fuse under cheaper own label lines. So just how far can they skyrocket?
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Category ReportSavoury snacks’ new diet: healthier snacking category report 2022
Savoury snack aisles will be very different once HFSS rules take effect in October. Can brands make a success of healthier options?
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Category ReportThe sweet science: healthier snacking category report 2022
New HFSS rules are compelling makers of sweet snacks to rethink their ingredients. What better-for-you treats are they formulating?
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Category ReportHigh-flying marketing: Soft drinks category report 2022
Soft drinks marketing spend is back up, but HFSS rules loom. Is creative, experiential marketing the key to rising to the challenge?
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Category ReportAre soft drinks ready to race ahead on HFSS? Category report 2022
Having adapted to the sugar tax, soft drinks are in pole position to thrive in the HFSS clampdown. Can sales continue to accelerate?
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Category ReportAre veggie BBQs being left on the shelf? Barbecue category report 2022
Plant-based is struggling to nail the barbecue occasion despite success in wider grocery. How are meat-free players responding?
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Category ReportThe rise of the restaurant-style BBQ: barbecue category report 2022
Forget dusty old grills. Brits are investing in premium barbecue equipment and getting ever more adventurous in their cooking
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Category ReportWhat’s the new normal for male grooming? Category report 2022
Male grooming habits are tentatively returning, but still fall short of pre-pandemic highs. Can the category adapt to new regimes?
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Category ReportThe big freeze: Frozen category report 2022
Frozen food is worth about £800m more than pre-pandemic. Can it hang on in the face of HFSS rules, hospitality and energy costs?
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Category ReportDoing the can-can: bottled water category report 2022
Bottled water sales are slow in the face of concerns about single-use plastic. Will canned seltzers put the fizz back into the category?
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Category ReportJam session: jams, spreads & honey category report 2022
Sweet & savoury spreads were a smash hit early in the pandemic. Now, an encore of NPD is aiming to keep shoppers wanting more
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Analysis & FeaturesConfectionery – sugar 2021: mints, gum & sweets show slow recovery
The past year has left a sour taste in the mouths of candy suppliers
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Analysis & FeaturesConfectionery – chocolate 2021: choc rallies as HFSS ban looms
Chocolate is about to get whacked with a regulatory stick, as a clampdown on promotional space and deal mechanics looms for HFSS products
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Analysis & FeaturesFree-from 2021: Oatly heralds birth of ‘post-milk’ shopper
The biggest free-from brands are using more universal selling points to lure shoppers
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Analysis & FeaturesAlcohol – wine 2021: wines enjoy the biggest booze boost
The reopening of pubs and restaurants has done little to change the trend of at-home drinking