All articles by Rob Brown – Page 7
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Category Report
What’s the new normal for male grooming? Category report 2022
Male grooming habits are tentatively returning, but still fall short of pre-pandemic highs. Can the category adapt to new regimes?
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Category Report
The big freeze: Frozen category report 2022
Frozen food is worth about £800m more than pre-pandemic. Can it hang on in the face of HFSS rules, hospitality and energy costs?
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Category Report
Doing the can-can: bottled water category report 2022
Bottled water sales are slow in the face of concerns about single-use plastic. Will canned seltzers put the fizz back into the category?
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Category Report
Jam session: jams, spreads & honey category report 2022
Sweet & savoury spreads were a smash hit early in the pandemic. Now, an encore of NPD is aiming to keep shoppers wanting more
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Analysis & Features
Confectionery – sugar 2021: mints, gum & sweets show slow recovery
The past year has left a sour taste in the mouths of candy suppliers
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Analysis & Features
Confectionery – chocolate 2021: choc rallies as HFSS ban looms
Chocolate is about to get whacked with a regulatory stick, as a clampdown on promotional space and deal mechanics looms for HFSS products
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Analysis & Features
Free-from 2021: Oatly heralds birth of ‘post-milk’ shopper
The biggest free-from brands are using more universal selling points to lure shoppers
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Analysis & Features
Alcohol – wine 2021: wines enjoy the biggest booze boost
The reopening of pubs and restaurants has done little to change the trend of at-home drinking
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Analysis & Features
Baby & infant products 2021: baby formula flops as food & snacks rise
A rise in breastfeeding rates could be behind the fall in babymilk formula sales – but it’s not the whole story
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Analysis & Features
Spreads & jams 2021: boom in Brits baking sends jam sales up
More time spent at home this year meant more cooked breakfasts and lunches, as well as more home-baking
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Analysis & Features
Alcohol – beer & cider 2021: pandemic beer habits hold strong
The supermarkets have shifted an extra 112.6 million litres of lager, ale and stout in the past 12 months
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Analysis & Features
Batteries 2021: leading duo keep brands in the black
Batteries’ power appears to be waning in grocery
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Analysis & Features
Alcohol – spirits & RTDs 2021: vodka booms as gin bubble finally bursts
For the first time in years, spend on gins has fallen
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Category Report
On the wagon for good? Adult soft drinks category report 2021
The popularity of low & no alcohol drinks is driving growth of the adult soft drinks category, even outside Dry January. Why?
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Category Report
Grate expectations: cheese category report 2021
Cheddar’s market share is crumbling as a fleet of cheeses from the continent eyes a larger wedge of sales. How can cheddar recover?
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Category Report
Pasties at dawn: savoury pastries & meat snacks category report 2021
The home lunch is proving an attractive battleground for savoury pastry brands, who are using new products to outgun their rivals
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Analysis & Features
Own-label ranges take a plant-based bite
Plant-based food and drink brands outsell own-label lines by more than three to one, according to Kantar
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Analysis & Features
Where to merchandise plant-based snacks? The case for clearer signposting
In September 2020, Asda introduced dedicated plant-based aisles for ambient goods in 359 of its stores.
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Category Report
Meat-free manliness: plant-based meat category report 2021
Food marketing equating meat consumption with virility is being left behind as the many benefits of plant-based come to the fore
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Category Report
Bulk buying: protein & functional foods category report 2021
Despite gym closures, protein and functional foods have had a strong year. Will increased health sensitivities mean greater gains for beneficial foods?