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Own-label lines help Asda to another victory as cheapest supermarket
By Elinor Zuke2025-08-15T09:27:00
Asda was cheapest for 18 products, and was exclusively cheapest on 15
Asda batted away its rivals once again in this week’s Grocer 33 pricing survey. Its £76.04 total was 22.9% cheaper than guest retailer M&S, 8.6% cheaper than Sainsbury’s, 5.8% cheaper than Tesco, and 4.2% ahead of Morrisons.
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