Are you running endless promotions at deep discounts that are killing your margins? Can you identify and eliminate bad promotions? Today’s fast moving trends within omni-channel retailing – customer-centricity, the rise of the technology empowered consumer and transparency – call for newer promotion strategies that yield better performance and results.
In this new eBook titled: 5 Must Haves to Drive Profitable Promotions, retailers, you will learn:
- How to align your goals to financial targets
- Ways to test and simulate campaigns before executing
- Forecast using demand modeling to identify the best candidates
- Respond effectively to competitors and customer demands
Length: 16 pages
Type: White Paper