Soft drinks <span id="Soft drinks "></span>
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Analysis & FeaturesWhat will the World Cup deliver for fmcg brands?
This year’s World Cup spans three huge, far-away countries, and most matches are kicking off late at night for UK viewers. How are brands and retailers showing up?
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News20p deposit for single-use containers from 2027 confirmed
The fee is to be applied on all in-scope containers when the deposit return scheme launches in October 2027
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ProfilesCoca-Cola’s Elaine Maher on Forest Gump, The Verve and occasion-led buying
‘Building alcohol ready-to-drinks inside a big company has been a ride and watching it take off is the most satisfying part’
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Promotional FeaturesThe beautiful game: how to win at sports partnerships 2.0
With the FIFA World Cup, Commonwealth Games and Wimbledon all landing this summer, the opportunity to capitalise on major sporting moments is huge. Discover how the smartest brands are building 360-degree partnerships – and what retailers can do to make the most of them in-store.
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NewsHero Group snaps up The Gut Stuff
Founded by twins Lisa and Alana Macfarlane in 2017, The Gut Stuff brand supplies a range of high-fibre soft drinks and snack bars, which are listed by Tesco, Ocado and Boots
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NewsLeading CBD brands reformulate drinks in line with FSA guidance
It comes after the FSA encouraged businesses to meet its CBD provisional acceptable daily intake (ADI) of 10 mg per day
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NewsHarrogate Spring Water bottling plant plans rejected by local council
The plan would have resulted in the felling of between 500 and 1,000 trees
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NewsDanone accused of hypocrisy over plans ‘to destroy local UK woodland’
The bottled water and dairy giant is planning to remove approximately 500 trees from Rotary Wood and the Pinewoods area in Harrogate, North Yorkshire
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NewsFairy Skip The Soak named top fmcg innovation in 2025 by Worldpanel
The NPD added £11.5m in incremental value to the dishwash category, Worldpanel said
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NewsWales risks delaying DRS rollout after administrator rejected
The Senedd has dissolved ahead of elections on 7 May, meaning no DMO can be appointed until after the next government takes office.
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NewsRebel Kitchen owner Nurture Brands sells juice factory to The Juice Smith
Nurture Brands has sold its juice factory to The Juice Smith as the group focuses on its best-selling coconut water brand Rebel Kitchen and Emily seaweed crisps
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NewsHotel Chocolat launches ‘dessert-inspired’ Raspberry Cheesecake hot chocolate
The limited-edition Velvetiser line blends chocolate with raspberry, yoghurt and mascarpone to ‘to deliver an authentic cheesecake flavour’
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NewsDrinks brands pull sponsorship of Wireless Festival over Kanye West booking
It follows a series of antisemitic remarks made by West in recent years
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Comment & OpinionBeyond voluntary reformulation: how change really happens
A more nuanced understanding of food reformulation is better for public health, says Dr Kawther Hashem, head of research and impact at Action on Salt & Sugar
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NewsJ2O unveils posh sparkling duo to target non-drinkers
The range has launched across grocery and convenience in both single cans and multipacks
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NewsVolvic enters functional water category with Vitamin+ range
The new range combines Volvic’s mineral water with added magnesium and B and C vitamins
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NewsTropicana taps functional trend with Hydrate + launch
Tropicana has sought to diversify its portfolio in recent years amid evolving consumer trends and the soaring price of fruit juice
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News‘Significant strategic progress’ at AG Barr as profits and revenues up
AG Barr CEO Euan Sutherland has praised the company’s ‘year of significant strategic progress’
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NewsNestlé unveils Inspired by Buxton Peak functional soft drink brand
The lineup consists of a trio of flavoured waters with added vitamins and minerals
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NewsMoju sales boom amid growing functional foods trend
Moju remains the category leader for juice shots, with market share of over 35%