All Cereals & breakfast articles – Page 16
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NewsWeetabix targets easing of Covid-19 restrictions with coffee NPD
Sales of the brand’s breakfast drinks have been hit by the decline in the on-the-go market during the pandemic
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NewsBio&Me appoints chief operating officer as it readies for growth
Gut health challenger brand Bio&Me has appointed Mark Isaacson as COO as it prepares to scale the business and launch new products
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Analysis & FeaturesWeetabix + Beanz: how the explosive social media campaign unfolded
How did Weetabix set about breaking the internet? Was it planned – or just a stroke of social media magic?
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NewsWeetabix sales surge following baked beans social media post
A divisive post showing the cereal bars slathered in baked beans went viral last week
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Analysis & FeaturesFive healthier products launching for Pancake Day 2021
These new launches include vegan, sustainably-sourced and protein-packed options for a more virtuous Shrove Tuesday
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NewsKellogg’s launches limited-edition Strawberry & White Choc Coco Pops
It will hit the mults on Friday 12 February for a limited period of 12 months
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NewsAsda extends cull of on-pack cartoon characters in sugar clampdown
Retailer is to remove characters from ice-cream, confectionery and milk products
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NewsFuel10k partners with FareShare for half a million porridge pots donation
The tie-up will see the brand donate one porridge pot for every one sold in retail and online
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Category ReportMorning dilemma: cereals category report 2021
Brits have been torn between indulgent and healthy breakfasts as they’ve battled lockdown fatigue. What’s the long-term outlook?
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My Alternative CVHelena Blincow, Weetabix Food Company, on Destiny’s Child, snakes and malbec
‘My motto in life? Courage is not the absence of fear; it is the ability to act in the presence of fear’
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NewsFruit & veg snack bar duo added to WK Kellogg by Kids range
They join the WK Kellogg by Kids range, which launched last year
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NewsBelvita shifts away from breakfast with entry into baked bars
It comes after a challenging year in the supermarkets for the brand
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Comment & OpinionPersistence pays off-a-bix for Weetabix
Weetabix has doubled – nay, tripled – down on its policy of adding the suffix ‘a-bix’ to just about anything
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Analysis & FeaturesIs a ban on in-store HFSS promotions now inevitable?
An eight-week consultation is underway. So can we expect a ban and is it time industry accepted one?
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NewsLinwoods launches Crunchy Seed Clusters for 'healthy' breakfast toppings
The range has been designed for sprinkling on yoghurts, cereals, porridge and overnight oats
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NewsDeliciously Ella unveils new ‘foodie’ brand revamp
Its range of snacks will also roll out in a new paper-based film pack
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Range PreviewRange preview: Whole Foods Market Veganuary 2021
Whole Foods Market will be welcoming a raft of new and exclusive plant-based products to its shelves in early January. Here’s our pick of the new arrivals
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Analysis & FeaturesCereals: Top Products report 2020
During lockdown sales of cereal surged, but a dichotomy between health and indulgence has emerged
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NewsBio & Me adds porridges and mueslis to gut-friendly lineup
They are billed as containing “a diverse range” of plant-based ingredients
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NewsGeneral Mills claims first with Nature Valley soft bake protein bar
It claims the NPD is the first soft bake protein product to market