All Adult soft drinks articles
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NewsIrn-Bru adds ‘nostalgic’ ice cream flavour to core range
The NPD will sit under Irn-Bru’s recently rebadged sugar-free range Irn-Bru Zero
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NewsLiving Things lands investment from European spring water supplier Spadel Group
Neither party disclosed the amount invested by Spadel Group, or the size of its ticket
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NewsLondon Essence launches tonic without sugar or artificial sweeteners
The NPD would ‘cater to shoppers seeking health-conscious choices’ supplier Carlsberg Britvic said
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NewsWindmill Organics adds non-HFSS protein puffs and kombucha
‘Protein and functional drinks remain two of the most dynamic areas in grocery,’ said Windmill Organics
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NewsBoost founder Simon Gray launches budget-friendly functional soft drink
Cans in Apple & Elderflower, Black Cherry and Mango & Passionfruit will roll out from 30 March
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NewsFunctional soft drinks outshone low & no-alcohol in Dry January, data shows
Across cola, flavoured carbonates, lemonade, sports and energy, functional variants grew by 28.5% to £11.3m in January,
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NewsPlenish rolls out ingredient-led rebrand and ‘biggest ever’ campaign
It comes with Plenish having outpaced broader category growth in juice shots
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NewsPowerade eyes ‘Plus’ functional line extension
It is unclear which added functional benefits Powerade would seek to add under a ‘Powerade Plus’ line extension
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NewsDot Dot Bubble Tea ready to take east Asian drink mainstream with JamJar backing
Founder Yan Ying, who appeared on the BBC’s Dragons’ Den last year, created the UK’s first ready-to-drink bubble tea when she launched the business in 2023
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NewsPoppi ditches prebiotic claim for UK soda launch
Poppi’s sodas contain 3g of fibre per can, well below the 12g specified in the specific authorised claim on the GB Nutrition and Health Claims Register
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NewsRibena adds zero added sugar Summer Fruits NPD
The flavour joins a Ribena lineup that includes Blackcurrant, Strawberry and Pineapple & Passion Fruit
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Comment & OpinionThe EPR effect: how a ‘hidden tax’ is transforming drinks marketing
With such fundamental changes as EPR, brands must reconsider how to present their products, says Mark Dodds, chair of the CIM Food, Drink, and Agriculture Group
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Comment & OpinionEditor’s picks: PackUK bailout, Diageo shock and the Big 30
The Treasury is bailing out PackUK to cover the shortfall from its new EPR tax, while Diageo’s share price crashed 13% as new CEO Dave Lewis slashed dividends and criticised off-trade service. Meanwhile, the NFU secured £345m for farmers and retail crime figures showed the biggest fall since the pandemic
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NewsVital Drinks scores £1m to back Harry Kane push ahead of World Cup
The functional drinks challenger will use the money to support further retail expansion after winning listings in Sainsbury’s, Morrisons and Ocado, as well as expanding into foodservice through Brakes
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NewsGut health soda brand Poppi to make UK debut
The sodas are low in sugar and calories, made with real fruit juice and contain added prebiotics
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NewsSuntory Beverage & Food to invest £25m in Coleford factory improvements
The investment follows a major sustainability project announced last year to electrify the Coleford factory
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NewsDr Pepper taps ‘demand for bold flavours’ with Cream Swirl NPD
It follows the launch of Dr Pepper Cherry Crush Zero Sugar last year
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NewsVimto turns to fans for new limited-edition flavours
Vimto Fans’ Edition was created to ‘deliver standout shelf presence and drive incremental impulse sales’
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NewsBeet It beats sales watermark on back of wellness boom
Beet it had now grown sales by 58% in the space of two years, the James White Drinks-owned brand said
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NewsFanta extends its core range with grape-flavoured variant
Sales of grape flavoured soft drinks are up 8.1% year on year, according to NIQ data





