By Hannah Gibbs 2025-12-11T08:29:00
Contrary to popular belief, people on the lowest incomes are as likely to champion organic food and its health benefits as anyone else, says Hannah Gibbs, programme manager at Sustain – Bridging the Gap
Shoppers aren’t treating healthy, planet-friendly food as a luxury anymore and organic is no exception. With sales up 7.3% in 2024 and market share doubling over the past decade, organic has firmly entered the mainstream.
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