All Loyalty articles – Page 19
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Comment & OpinionHow grocery loyalty schemes are evolving in 2022
Retailers are building out stronger, more personalised loyalty schemes to keep loyal shoppers happy, says Eagle Eye CEO Tim Mason
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Comment & OpinionBig 30’s historic losses last year only tell half the story
Last year was the most challenging for the UK’s grocery wholesalers since the Second World War
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Analysis & FeaturesWill MyWaitrose loyalty card reboot win back sceptics after axing all the free stuff?
The scheme is getting more personalised. Is that what shoppers want?
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NewsLeon launches points-based loyalty app
Leon Club members will receive 100 points for every £1 spent
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Comment & OpinionWhy Waitrose is getting more personal in its loyalty offer
The new MyWaitrose package aims to create a more personal bond with customers, says Martin George, Waitrose customer director
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NewsWaitrose to launch personalised rewards in major loyalty programme overhaul
Vouchers can be redeemed weekly via the MyWaitrose membership hub online
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NewsCharlotte Lock to join John Lewis Partnership as customer director
Lock is currently the Co-op’s director of data, digital products & loyalty
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Comment & OpinionWhy loyalty and personalisation schemes will set supermarkets apart as inflation spirals
The retailers that will gain true competitive advantage will be those who create next-level, customer-first strategies, says Kieran South, SVP UK, IRI
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Comment & OpinionWaitrose must tackle the cost of living crisis too and free newspapers or free coffee isn’t the answer
“The biggest fall in living standards since records began and what are Waitrose customers getting upset about? A free newspaper”
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Analysis & FeaturesHow supermarket loyalty schemes are aiming to trump inflation
New-look loyalty schemes have embraced everything from gamification to charity donations. How are these helping the mults retain custom amid price rises?
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Analysis & FeaturesThe differences between supermarket loyalty schemes and which offer the most benefits
How do supermarket loyalty schemes compare? And what are they offering shoppers to keep them coming back?
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NewsWaitrose withdraws free newspaper offer ahead of loyalty scheme revamp
The supermarket has told its loyalty members the newspaper offer will end on 22 February, but it is ‘replacing it with something new’
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NewsSainsbury’s initiative lets shoppers donate Nectar points to charity
Each donated Nectar point will be converted into funding that goes directly to the customer’s chosen charitable organisation
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Analysis & FeaturesThe growing chasm between supermarkets and suppliers in grocery’s data race
In a world where data is power, supermarkets continue to strengthen their hand. How can suppliers keep up? And what’s at stake if they don’t?
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NewsTesco offers 20 million Clubcard holders new payment method
The Tesco Clubcard Pay+ will be expanded follow a limited trial among staff and 45,000 shoppers last year.
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Comment & OpinionAsda needs to stand for something and increasingly it’s hard to say what that is
It’s no surprise that Derek Lawlor is leaving Asda
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Comment & OpinionHow retailers and suppliers can lock in loyalty in the era of inflation
The multiple pressures on disposable incomes could see shoppers behaving even more differently, says John Nevens of Bridgethorne
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Analysis & FeaturesAs Carlsberg ditches London Fields, is the craft beer boom over?
When Carlsberg snapped up trendy London Fields in 2017, craft beer was booming. So what does its sale tell us about the market in 2021?
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Comment & OpinionSupermarkets need q-commerce to win back share from discounters
Convenience is the new weapon in the battle against Aldi and Lidl, says David Sables, CEO of Sentinel Management Consultants
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NewsNew loyalty e-wallet app Swapi allows shoppers to redeem expired points
Users can redeem their expired loyalty points and trade them for the in-app currency, ’Swapi points’