All articles by Mark Dishman – Page 9
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Comment and Opinion
Sipsmith’s Mr Swan serves up confusion at Wimbledon
“Wimbledon is now the official tennis of Sipsmith Gin,” Mr Swan solemnly announces
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Comment and Opinion
Morrisons’ lad packs a lot in to magical mealtime journey
Morrisons’ new ad has more than a little in common with Ocado’s recent effort
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Comment and Opinion
Coke has footballing fun with subliminal ‘side hustle’ ads
Coke has made a blink-and-you’ll-miss-it address to the Three Lions in its trio of Euros-focused ads
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Comment and Opinion
Alpen’s cheeky ram butts in
Alpen is once again having fun with its Alpine heritage
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Comment and Opinion
Strange timing for Kopparberg’s high-five history
It seems summer has arrived, and with it the season’s traditional cider adverts
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Comment and Opinion
Inventive ‘new Lynx effect’ ad smells optimistic
Lynx is hoping to persuade us that getting all up in the olfactory systems of our peers is once again desirable
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Comment and Opinion
VO5’s balding bloke takes unusual approach to haircare advertising
Ads for haircare products tend to be populated by models with flowing locks
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Comment and Opinion
Ocado ad is visually inventive and aurally annoying
An Ocado advert is a rare thing – and who’d have thought a year ago that it would require one?
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Comment and Opinion
Taylors of Harrogate’s bride keeps things simple
Taylors has resumed on funny form with a new spot for its ground range
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Comment and Opinion
Optimistic Heineken promises ‘we’ll meet again’
Heineken proved smart and opportunistic with last week’s ‘Don’t drink and start a league’ social media spots
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Comment and Opinion
New York Bakery Co gives us a convincing evangelist in George
Welcome to bustling New York City. In a diner, we’re face-to-face with George
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Comment and Opinion
Graze’s squirrel CEO delivers lower-sugar snacking enthusiasm
Animal mascots can be annoyingly quirky. But it’s not often we see them positioned as the CEO of their company
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Comment and Opinion
Budweiser’s dog delivers renewable energy message
A dalmatian’s ears and chops flutter in the breeze, backed by the simple, sublime sound of Bob Dylan’s Blowin’ in the Wind
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Comment and Opinion
Aldi’s ad gives Easter a Latin twist
It’s unusual to see Easter given a Latin twist, but Aldi has done just that
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Comment and Opinion
Furious Jürgen Klopp is a star turn for Snickers
Snickers has managed to establish the catchy and clever ‘You’re Not You When You’re Hungry’ line with impressively few celebrity collaborations
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Comment and Opinion
Mini Cheddars takes viewers on a fun trip to Cheddar Town
We’re getting used to the Covid-enforced resurgence of the animated ad – but this effort is one of the more sophisticated attempts we’ve seen for a while
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Comment and Opinion
Optimistic Popchips focuses on fun in UK TV debut
Popchips’ UK TV debut shows off the brand’s optimism. For a start it’s set in a world where people work, together, in an office
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Comment and Opinion
Dina Asher-Smith has a ball with Müller
This more grown-up ad sees the sprinter frolicking around with a load of balls
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Comment and Opinion
McCoy’s beast brings out the flavour in Fire Pit crisps
A woman sits at her desk in what could conceivably be a home office, sighing with boredom
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Comment and Opinion
Colonel Lineker helps answer Walkers’ KFC question
“KFC flavoured crisps: it’s a no-brainer.” Walkers’ latest ad begins with a bold statement, which it then wittily interrogates