All articles by Mark Dishman – Page 8
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Comment & OpinionIs It Cake Too? Minor tweaks, specific skills, easily guessed imitations
The object-or-cake trend was already old hat by the time the first one came out
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Comment & Opinion‘Skipton Alfie’ sings about his loyalty to Yorkshire Tea
Alfie gives us a two-and-a-half-minute song about taking Yorkshire Tea with him on his lads’ holiday
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Comment & OpinionDolmio’s pasta puppets encourage tentative chefs
Puppets have made a comeback in the sauce brand’s new ad – but the dodgy Italian accents haven’t
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Comment & OpinionDavid Essex soundtracks the story of Philadelphia’s pals
A left-field soundtrack – ‘Hold Me Close’ by David Essex – gives Philadelphia’s latest ad a distinctive feel
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Comment & OpinionFlamin’ Hot: fun, feelgood, but fatally false film fare
The last movie you expect to come to mind when watching the rags to riches story of the man behind a Cheeto flavour is Goodfellas
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Comment & OpinionHeineken celebrates 150 years of wrongness
Heineken is 150! And it has seemingly only just noticed that its name is tricky to spell
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Comment & OpinionRekorderlig does cider differently with ‘Refreshingly Swedish’ ad
Summer is here, bringing with it the usual cluster of cider ads
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Comment & OpinionPeroni finds paradise in the everyday in brand extension ad
Beautiful people, beautifully dressed, sipping crisp lager in the sunshine. We must be on the Riviera
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Comment & OpinionThatchers gets animated about the perfect pint of cider
It’s back with an animated ad that again focuses on the brand’s attention to detail
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Comment & OpinionMorrisons grannies usher in return of ‘More Reasons’ strapline
Morrisons has brought back its no-brainer brand name pun
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Comment & OpinionLynx’s goat makes the case for Africa
Strongbow’s purple creature is perhaps the most memorable ‘GOAT’ (greatest of all time) in advertising so far, but there’s room for more
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Comment & OpinionFrosty Jack’s has handy solution to brand ambassador problem
It’s tricky to market ‘cheap booze’, but Frosty Jack’s has come up with an ingenious approach
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Comment & OpinionShaken Udder’s judge sets the bar for courtroom fun
Shaken Udder is making its TV debut with an ad called ‘Do what makes you happy’ – set in a courtroom
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Comment & OpinionMarmite’s elaborate faux documentary causes confusion
We meet parents-to-be submitting to hospital tests to see if their babies will be Marmite lovers or haters
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Comment & OpinionTango joins in parody fun to gain illicit-feeling edge
Irn-Bru has set a high bar with its movie parodies. Now another purveyor of orangey drinks is getting in on the act
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Comment & OpinionHunger: Netflix film serves up chef clichés and breathtaking Thai food
Hunger attempts some social commentary, but the film excels when it comes to food
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Comment & OpinionGeorge meets Brits to sing the praises of New York’s bagels
George is over here – and he’s not particularly happy about it
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Comment & OpinionAward-winning Vanish ad provides insight into autism
This intriguing ad has won Channel 4’s Diversity in Advertising Award
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Comment & OpinionGalaxy plays up its charitable credentials
The Mars brand, formerly focused on indulgence and the value of “me time”, is these days playing up its charitable credentials
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Comment & OpinionIrn-Bru takes it to the wire with latest film parody
Irn-Bru’s movie-inspired ads keep coming. This one takes us into thriller territory





