All articles by Mark Dishman – Page 8
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Comment and Opinion
Bisto girls enjoy gravy for generations
Through canny casting and/or clever CGI, ads that apparently follow people through their lives are now relatively common
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Comment and Opinion
Wagamama’s adorable monster goes on an environmental rampage
With COP26 just around the corner, brands are increasingly highlighting environmental cred in their ad campaigns
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Comment and Opinion
Quaker Oats’ heroic bloke enjoys warm glow
As the mornings get chillier, it’s a good time of year to advertise porridge
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Comment and Opinion
Baking Impossible: Netflix’s high-stakes baking show is pointless but fascinating
Is The Great British Bake Off too cheerfully comradely for you?
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Comment and Opinion
Uber Eats offers real world counterpoint to Snoop’s rap
How to rival the phenomenon that is Snoop Dogg’s Just Eat advert?
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Comment and Opinion
Heinz maniac delivers ode to Beanz
Heinz shows us what happens when a Beanz cultist can’t get their fix
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Comment and Opinion
Tofoo Co takes a different tack with handsome cross-dresser
For those unused to cooking with it, tofu can present something of a challenge
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Comment and Opinion
Cadbury focuses on the magic of Fingers
It’s an idea seemingly so obvious you wonder why it hasn’t been done before
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Comment and Opinion
Together: mildly mawkish, but Jamie Oliver delivers as usual on the food front
Jamie promised “epic feasts” suitable for sharing – with a focus on early prep so cooks can spend more time with guests
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Comment and Opinion
Funny Fox’s impresses with long-lasting pebble stunt
A man and woman stroll along a deserted beach, when the fella decides to impress his beau with a bit of stone skimming
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Comment and Opinion
Dairylea pares it back with dangling duo
Marketing kids’ food often seems to require a lot of noise
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Comment and Opinion
Claudia Winkleman flies the flag for Cannaray’s CBD ‘revolution’
With such a new category to plug, CBD brand Cannaray is wisely playing it straight with its first TV ad
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Comment and Opinion
John West makes healthy point with energetic teen
Its new ad is certainly a departure from the traditional world of seafood advertising
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Comment and Opinion
BrewDog mixes witty whimsy with powerful environmental message
Like many a ‘punk’ outfit gone mainstream, BrewDog is looking to appeal to a wider audience
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Comment and Opinion
Cooking with Paris: advice thin on the ground in deadpan brunch date
Experience and talent aren’t everything when it comes to cooking shows
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Comment and Opinion
Method answers key question with spectacular New York clean-up
‘Future-friendly’ soap brand Method’s handsome advert resembles a kind of low-stakes disaster movie
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Comment and Opinion
Irn-Bru’s cowboys kick off flavour debate
In its new ad, Irn-Bru explores the idea that its fans have opinions about its flavour
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Comment and Opinion
Weetabix focuses on flavour with Melts campaign
Weetabix has created a chocolatey, indulgent cereal that’s also non-HFSS. Not that you’d know it from the ad
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Comment and Opinion
Green Cuisine moves on with nutritious Olympic tie-in
It’s interesting to see the brand moving on from highlighting its meat-free point of difference, to instead focus on its health benefits
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Comment and Opinion
Heinz is seriously silly about its serious mayo
Heinz is making the most of the mayonnaise craze by introducing us to three mayo fanatics