All articles by Mark Dishman – Page 3
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Comment & OpinionConfusion reigns in KFC’s folk horror-style advert
KFC’s ad provides folk horror shock factor – but what does it all mean?
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Comment & OpinionOld Spice buccaneer outwits stinky pirates
The golden age of piracy has provided fodder for many films and TV shows. But most ignore an unpalatable truth: pirates stunk
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Comment & OpinionChocolate Naive advert takes the arthouse approach
The ad is an unhurried half-glance at the manufacturing process, shot in gauzy black and white
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Comment & OpinionWith Love, Meghan: an insubstantial look at ‘the joy of hostessing’
The show carries with it a sense the Duke and Duchess of Sussex have been casting about for ways to fulfil their Netflix contract
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Comment & OpinionPink Lady lady finds her fizz at dog show
It’s not just Magnum that can play up what its product sounds like when bitten into
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Comment & OpinionMagnum sounds off in classy duo of ads
The improbably loud CRONK as a pouting model bites into her favourite frozen treat suggests luxury and decadence
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Comment & OpinionTesco keeps us in the dark with ‘Everything’ five-letter bag push
While ‘party’, ‘loved’ and ’treat’ work nicely, ‘thank’ is weirdly truncated, ‘quiet’ is just weird and ‘sorry’ is a straight-up bad idea
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Comment & OpinionStars Cher and Javier Bardem shine for Uber Eats
Time travel and world domination concern Uber Eats’ celebrities
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Comment & OpinionHarrison Ford gets grouchy for Glenmorangie
The Indiana Jones star seems rather keen to ‘sit by the fire and drink amazing smooth Glenmorangie single malt’
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Comment & OpinionRebellious Jordans takes us on an unusual factory tour
The outside of ‘Jordans HQ’ is what you might expect - but things are different inside
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Comment & OpinionUnnerving Lancashire delivers for Yorkshire Tea
It’s a fun surprise to see a version of Sarah Lancashire’s Catherine Cawood popping up in a Yorkshire Tea ad
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Comment & OpinionHigh flier changes everything with This sausage
A This Isn’t Pork Sausage changes the life of one high-flying real estate gal
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Comment & OpinionKevin makes a case for the boozer in ‘Pub Alone’
Grown-up Macaulay Culkin-a-like Kevin finds himself apparently abandoned in his local boozer. Hooray!
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Comment & OpinionA thumbs-up for Captain Morgan’s odd ad
The oddity of the ‘thumbs’ ad, unveiled this week in Canada (and set to hit GB TV screens in February), feels different
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Comment & OpinionPepsi offers a little life in Christmas campaign
With Coca-Cola’s traditional truck ad made blander and bleaker with AI this year, Pepsi has an open goal
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Comment & OpinionIrresistible: Chris van Tulleken assembles solid anti-UPF argument
The documentary groans with contributions from food technicians, academics, psychologists, marketers, researchers and penitent former industry bods
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Comment & OpinionDavid Beckham builds a snowman goalie as Nespresso gets festive
Nespresso has rested George Clooney for its Christmas ad, signing up Beckham for what looks like a heartstring-tugger
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Comment & OpinionBear’s despair as mascot hunts out fruit
The fruit snacks brand’s mascot turns out to be more of a teddy than a grizzly
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Comment & OpinionFentimans’ puppet keeps soft drink fans on their toes
Fentimans has a new brand character – and, disappointingly, it’s nothing to do with the daft-looking dog on its label
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Comment & OpinionGuinness serves up success with help from dancing can
The naff ‘dancing can’ seems a strange object for Guinness to choose as the recipient of its brand coolness