All articles by Mark Dishman – Page 2
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Comment and Opinion
The Taste of Things: cooking first, love story second in film feast
Tran Anh Hùng’s film opens with 20 minutes of Juliette Binoche at work in a 19th-century kitchen
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Comment and Opinion
Magnum faces down fakery in ‘Stick to the Original’ push
‘He bought fake Magnum,’ muses a woman as she unpacks the shopping her partner has bought. ‘What else has been fake in this relationship?’
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Comment and Opinion
Cadbury marks 200 years with moppet’s spectacular return
Cadbury reimagines its cute kid campaign as a time-travelling spectacular
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Comment and Opinion
Burger King’s seasonal serenade outstays its welcome
The first thing you wonder, if you’re watching the YouTube version of Burger King’s festive advert, is ‘what happens after the song finishes?’
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Comment and Opinion
Jane Horrocks voices singing turkey in bleak Peta plea
Loudly voiced by Jane Horrocks, the turkey wonders a town, singing guilelessly about Christmas traditions
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Comment and Opinion
Lily’s Kitchen takes low-budget approach for a cute Christmas
A charming low-budget campaign can capture festive goodwill if done right
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Comment and Opinion
Tesco’s Christmas ad provides bizarre body horror
A dad becomes part Christmas tree, like a Jack-in-the-Green, while his wife turns into a snow-mum
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Comment and Opinion
Jameson chills out with serendipity king José
Jameson’s new ad focuses on relaxation, rather than chuckles
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Comment and Opinion
Hannah Waddingham leads Baileys’ Christmas campaign
Baileys probably thought hiring Hannah Waddingham to star in its Christmas ad couldn’t go wrong
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Comment and Opinion
Peroni braves the snow for first winter campaign
The ad takes place in Turin, purportedly during a period of record snowfall
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Comment and Opinion
It’s party time for Toblerone’s aspirational truffles
Toblerone stands apart from other chocolate brands, and there isn’t really any need to market the main SKU
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Comment and Opinion
Jamie Oliver’s 5 Ingredient Meals: good egg cooks up good food
The focus isn’t entirely on cost. Speed and simplicity are also key to this concept
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Comment and Opinion
Christina Aguilera and Latto pick up the torch for Just Eat
Just Eat has developed a long-running, instantly recognisable calling card
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Comment and Opinion
Marmite ad’s puppets offer a funky reset
Marmite has been overcomplicating things in recent years
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Comment and Opinion
Farmer Merryn helps Ginsters show off Cornish veg sourcing
You can’t question Merryn’s dedication: she works as a scarecrow, ploughs by hand and employs some lo-fi technology to talk to her crops
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Comment and Opinion
Cinthia helps Dove battle female under-representation in video games
Think ‘Dove ad’ and you tend to think of loads of white-clad women, sharing out the compliments
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Comment and Opinion
Samuel L Jackson raises righteous fury on Warburtons’ behalf
Jackson brings some Pulp Fiction style anger to the role of Jonathan Warburton
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Comment and Opinion
A Nation of Kimchi: Korean staple’s versatility explored… but what is it?
Our Korean hosts munch with gusto, but those looking for an introduction will be disappointed
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Comment and Opinion
Silk & Spice hides treasure in island wine stunt
The wine brand has left a bottle of its 2021 Red Blend on a tiny, sunny, sandy island
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Comment and Opinion
Guinness is careful not to jinx Ireland’s Rugby World Cup chances
Ireland play their first game in the men’s Rugby World Cup this weekend, and expectations for the boys in green are high