All articles by Mark Dishman – Page 2
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Comment & OpinionIrn-Bru brings back girders – and silliness – in convenience store campaign
A bolshy red-headed kid takes issue with Irn-Bru being labelled as a soft drink
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Comment & OpinionBournville puts flavour first in dark chocolate campaign
In its first major ad push since 1982, the brand is wisely making a virtue of its approachability
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Comment & OpinionWalkers pays homage to Budweiser in Cheese & Onion advert
This promo for Walkers’ Cheese & Onion provides some good old-fashioned silliness
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Comment & OpinionWalton Goggins gives new Doritos flavour a spicy welcome
Doritos’ Golden Sriracha ad is rich with clichés of the ‘adult’ film genre
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Comment & OpinionMasterChef: Gregg Wallace and John Torode begin low-key departure
The scrupulously edited series doesn’t feel much different, retaining its key note of melodrama
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Comment & OpinionGossipy J2O gives pubgoers the juice
J2O’s witty, efficient ad generates extra laughs via repeated viewings
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Comment & OpinionDigital health service Numan makes food the bad guy
Buffet Boy is an outputtingly oleaginous chap, whose outfit is comprised largely of unhealthy foods
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Comment & OpinionRustlers takes us on a surreal oral voyage
David Lynch would surely have approved of this ad, in which a ballroom doubles for a mouth
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Comment & OpinionRibena gets heavy with rainy memories of mum
Two siblings dance in the ‘rain’ as Ribena’s evokes childhood memories
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Comment & OpinionDash does different with polyamory-based campaign
Dash’s drinks might have short ingredient lists, but this ad focuses on what it has packed inside
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Comment & OpinionSpanish star Bonmati helps Snickers stamp out diving
Snickers’ ‘You’re Not You When You’re Hungry’ campaign has previous with football. Now the push has its first female footy star
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Comment & OpinionSipsmith swaps out swan to serve up sonic symphony
Sipsmith mascot Mr Swan isn’t back, but when is the threequel ever the best film?
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Comment & OpinionHeineken’s F1 movie stars fail to deliver thrills
Despite having Brad Pitt and Damson Idris’s new F1 movie to work with, Heineken’s ad is a miss
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Comment & OpinionKenco performs a positivity turnaround in Parkrun push
It’s bold for Kenco’s new ad to adopt the resentful mutter of the night owl, sneering at the “chirpy dispositions” of the runners we see warming up
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Comment & OpinionBartender Mads Mikkelsen shows love for Campari
Mads Mikkelsen adds a twist of menace to the ‘too good to share’ concept
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Comment & OpinionSolo Coffee finds gruesome way to explain coffee concept
A group of women chuckle over the ‘I like my men how I like my coffee’ concept - then things go wrong
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Comment & OpinionJoe Swash investigates ‘British tapas’ in inane Meal Deals: Behind the Bargain
Channel 4’s meal deal documentary is packed with unsurprising stats and tedious TikTokers
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Comment & OpinionCarlsberg targets specific supporters with Liverpool FC can campaign
Carlsberg is celebrating Liverpool’s title… from 2005
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Comment & OpinionOlivia Colman stages a Warburtons crumpet heist
Oscar winner Olivia Colman plays on her nice-gal image by posing as a bolshy representative of the ‘Department of National Treasures’
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Comment & OpinionIrn-Bru’s strange farmers reveal new flavour origins
Irn-Bru’s new ads take us to Loch Ness and a unicorn farm