![New Logo[55]](https://dmrqkbkq8el9i.cloudfront.net/Pictures/274x183/2/0/1/363201_newlogo55_383907_crop.jpeg)
All Marketing articles – Page 100
-
NewsGenie Drinks mounts challenge to soft drinks giants with first TV ad
The ad has launched as part of Sky’s SME Support campaign, a £1m fund that aims to help businesses recover from the effects of the pandemic
-
NewsNew grocery portal Lollipop eyes real-time view of user fridges and cupboards
Sainsbury’s is the first supermarket to partner with Lollipop, with users given the ability to select delivery slots via the app’s interface
-
NewsAunt Bessie’s updates recipe for its frozen roast potatoes
The change will be backed by a £2.1m extension to the brand’s advertising campaign
-
NewsFree Deliveroo delivery becomes an Amazon Prime perk
All new and existing Prime members – who pay £7.99 a month or £79 a year for membership – from today will be given free access to the Deliveroo Plus subscription service
-
Analysis & FeaturesRestrictions on confectionery advertising in-store, online and on TV explained
Big squeeze: HFSS to lose two thirds of store space
-
Comment & OpinionFunny Fox’s impresses with long-lasting pebble stunt
A man and woman stroll along a deserted beach, when the fella decides to impress his beau with a bit of stone skimming
-
NewsYakult rockets on to TV screens through £2m marketing drive
The gut health brand has launched the advertising drive to celebrate 25 years since it launched in the UK and Ireland
-
NewsAHDB meat & dairy marketing campaign returns after ASA rejects complaints
Complaints by pro-vegan groups and animal welfare charities about the We Eat Balanced campaign were not upheld by the ASA in a ruling last month
-
Guide ToThe Grocer Guide To Store Cupboard & World Foods
As consumers bore the brunt of Covid-19 lockdowns, their thwarted desire to travel and explore translated into purchasing a broad palette of world foods and ingredients to create more exotic and restaurant-style meals at home.This download reveals the cuisines consumers favoured during this difficult period and how ...
-
NewsVocation Brewery brings ‘more personality’ with brand overhaul
The redesign was designed to reflect ‘the maturity and growing confidence of the brand’
-
Comment & OpinionDairylea pares it back with dangling duo
Marketing kids’ food often seems to require a lot of noise
-
Comment & OpinionFake meat brands need to find their own language to create a culinary identity
Once you find new ways to show and tell shoppers about taste, texture and more, you can define a category, says Olaf van Gerwen, co-founder, Chuck Studios
-
NewsAsda reveals new tagline in autumn advertising campaign
Campign will feature the strapline ‘Get the Asda price feeling’
-
NewsAB InBev trials new online advertising tech from Playrcart
Banner adverts for Corona beer are now live, which allow internet users to select quantities of 18-bottle crates
-
NewsDeliveroo’s supermarket partners star in new ad campaign
Waitrose, Aldi, Morrisons, Sainsbury’s and Co-op star in the ad
-
Analysis & Features10 of the most memorable cheese adverts throughout the ages
What do animated cows, cheeky elves and pole dancing factory workers have in common? They’ve all been used to advertise cheese
-
Comment & OpinionClaudia Winkleman flies the flag for Cannaray’s CBD ‘revolution’
With such a new category to plug, CBD brand Cannaray is wisely playing it straight with its first TV ad
-
NewsGlebe Farm Foods takes swipe at Oatly with cheeky social media ad
The Cambridgeshire-based oat specialist won a High Court battle against the plant-based giant earlier this month
-
Guide ToThe Grocer Guide To Christmas
Christmas 2021 looks to be a very different proposition to last year, with indulgence and celebration on the cards, as family and friend reunite once more. Find out how suppliers are ramping up their activity to comply with those ambitions.
-
NewsZapp to operate on-site dark store at London music festival
The store will operate as an on-site click & collect service rather than couriering goods to festival-goers