Archive of all Mondelez articles
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Promotional FeaturesMasterclass: Driving excitement and value in biscuits
With 99.2% of UK households purchasing biscuits last year [Kantar], the category is a cupboard staple, with shoppers choosing them as an affordabel and necessary indulgence. So what more can retailers do to drive category value? Insights into different need states helps to provide the answer.
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NewsChocolate haggis maker ditches purple packs following Cadbury dispute
In 2024, Simon Howie spoofed Cadbury with an ad that depicted a giant haggis playing the drums
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Comment & OpinionCan Tony’s ethical price rises teach Cadbury a lesson?
Tony’s Chocolonely has been turning up the heat on supermarket copycats this week, as it called out Morrisons and M&S over their dupes of its chunky chocolate bars
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NewsGrenade adds Cadbury Creme Egg protein bar for Easter 2026
The NPD contains a ‘light, fluffy’ protein dough and a Creme Egg-flavoured filling
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NewsUrban Legend non-HFSS doughnut tech snapped up by Cadbury
It remains unclear in what capacity Cadbury owner Mondelez International, which was one of the major backers of Urban Legend, intends to use the equipment
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NewsCadbury unveils Biscoff-filled chocolate egg for Easter 2026
The treat features ‘irresistible Biscoff spread and crunchy biscuit pieces’
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Comment & OpinionWhere now for Mondelez as Cadbury Fruitier & Nuttier is axed?
It’s super-hard leveraging the Cadbury Dairy Milk brand if the chocolate constitutes a lot less than the ‘glass and a half’ in the CDM bar
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NewsCadbury discontinues HFSS-compliant Fruitier & Nuttier range after two years
Value sales of Cadbury Fruitier & Nuttier Trail Mix fell by 51.2% in 2024
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NewsMondelez hopeful of cocoa deflation as profits suffer
Mondelez has said it is ‘encouraged’ by signs the price of cocoa may fall, after record-high cocoa inflation squeezed the confectionery giant’s profits
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NewsMondelez trials paper Cadbury Heroes tubs in Tesco ahead of Christmas
It comes after Quality Street trialled a paper tub in Tesco in 2024
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NewsFood innovation in ‘long-term decline’ finds new study
British Brands Group figures show a long-term fall in product launches continued in 2023
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NewsGrenade slumps to a loss as revenue corrects off Oreo craze
Protein bar maker Grenade has collapsed into a loss, according to its company accounts, as revenue corrected sharply downwards from a 2023 growth spurt
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Category ReportX-rated chocolate: trends in chocolate 2025
Ads for chocolate are about to be banned from TV before the 9pm watershed and outlawed online. How will this affect sales?
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NewsBaileys teams up with Terry’s for Chocolate Orange Irish Cream Liqueur
The tipple will land in stores tomorrow (16 September), marking 100 days until Christmas
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NewsChristmas chocolates shrink, but prices soar by as much as 33%
It comes after a poor crop of cocoa in west Africa has pushed global cocoa prices to record highs
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NewsKerbside plastic trial highlights recycling capacity crisis
The three-year trial revealed the UK had insufficient recycling capacity to meet anticipated demand from 2027
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Comment & OpinionBournville puts flavour first in dark chocolate campaign
In its first major ad push since 1982, the brand is wisely making a virtue of its approachability
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NewsCadbury slashes plastic in Crunchie multipacks for Tesco trial
The new multipacks feature 60% less outer plastic packaging
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NewsCadbury Dairy Milk and Biscoff launch co-branded Advent calendar
The new Advent calendar will hit major retailers in September
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NewsPrice hikes drive growth at Mondelez, but volumes and profits hit
The owner of Cadbury and Oreo increased prices by 7.1 percentage points in the three months to 30 June, with the group pushing prices harder in emerging markets versus its developed ones





