All Marketing articles – Page 227
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NewsDove tackles body image anxiety in new campaign
The Unilever brand has called on businesses to take its Be Real Body Image Pledge
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NewsMrs Claus at M&S the most talked-about supermarket Christmas ad
The M&S ad racked up 40,000 mentions on social media in five days, with Sainsbury’s close behind with its Greatest Gift ad
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NewsPaul O'Grady smells out Febreze's Twelve Stinks of Christmas
A video featuring O’Grady and The London Community Gospel Choir forms part of a new P&G social media campaign
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Analysis & FeaturesChristmas advertising campaigns review part two
In part two of our Christmas ad review, our experts get to grips with trampolines, turkey farms and Mrs Claus
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Comment & OpinionLego's move is a good foundation for change
The brand’s withdrawal of advertising from the Daily Mail sets an example for other well-known brands to follow
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NewsBlossom Hill Fruit Bloom overhauled to take on Echo Falls
Treasury Wine Estates has given Blossom Hill Fruit Bloom a ‘complete’ overhaul
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Comment & OpinionMessy mum makes saucy Lyle's Golden Syrup ad worth it
Lyle’s Golden Syrup hasn’t had a TV ad for 25 years
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NewsLidl highlights turkey farming standards with Christmas ad
A sceptical shopper pays a visit to a Lidl turkey farm, where she can see how the animals are treated first-hand
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NewsBan children's junk food ads to fight obesity, urge experts
TV advertising of junk food should only be broadcast after 9pm watershed says report penned by 73 experts
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NewsWaitrose launches Coming Home Christmas TV ad
Supermarket describes execution as its ‘most creatively sophisticated yet’
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NewsM&S launches 'emotional' Mrs Claus Christmas TV campaign
Supermarket will target 7.5 million people this weekend through slots on Gogglebox and The X Factor
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Analysis & FeaturesCarrots and cynicism: experts rate the Christmas ads
Tesco impresses our panel in part one of our Christmas ad review
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NewsLRS brings back Ribena Winter Spice cordial
More than 7% of Ribena is already consumed hot, says the brand
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NewsWelsh tea brand Glengettie launches radio adverts
Campaign will be aired on Heart, Capital, The Wave and Swansea Sound and voiced by Stella star Di Botcher
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NewsCarabao energy drink adds apple flavour and sponsors EFL Cup
Cup will be called the Carabao Cup for three seasons from 2017/18
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NewsMorrisons to launch two Christmas ads focused on family
The ads will make their debut on the retailer’s Facebook page before being aired on TV
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NewsUnilever to carry European Vegetarian Union insignia
The tie-up will see about 500 of the fmcg giant’s products bearing the insignia
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NewsASA labelled 'toothless' after dropping Kellogg's ad probe
The Kellogg’s Great Starts Olympic ad attracted a complaint to the ASA last month
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NewsTesco gives app developers access to product information
The nutritional information can be used by a raft of developers looking to launch new healthy eating smartphone apps
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NewsTwinings pumps £17m into drive for fruit and green tea
November will see the rollout of new-look packaging for the brand’s fruit, herbal and green variants