All Marketing articles – Page 228
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NewsWham Bam Scotch Lamb push helps sales rise 8%, says QMS
Quality Meat Scotland has branded its recent Scotch Lamb PGI campaign “a success”
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NewsWKD breaks Xmas Rules in festive social media campaign
The campaign encourages shoppers to embrace the ‘madness of Christmas’
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NewsFever-Tree ad hits TV with new take on classic song
Mixer brand makes its TV debut in partnership with Channel 4
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Comment & OpinionChristmas data should work for you all year
The festive period is a great opportunity for casting a wide net for new and returning customers, says Google’s Martijn Berrtisen
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Comment & OpinionThe Muppets bring their magic to Warburtons’ crumpet campaign
Warburtons has cemented its position as the bakery brand of the stars in its Giant Crumpets ad
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NewsBritvic rapped by ASA over Millie Mackintosh Instagram push
Video post is ruled not ‘obviously identifiable’ as marketing communication
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NewsSunmagic drinks extended with 'functional' smoothies
Multiple Marketing has extended its Sunmagic brand with a ‘functional’ smoothies range
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NewsLidl announces partnership with English, Welsh and Scottish FAs
Discounter will sponsor coaching and youth football, as well as becoming England Team’s official supermarket
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NewsMondelez reports on Milk Tray Man hunt progress
Celebs such as reality star Joey Essex and Shaun ‘Barry from EastEnders’ Williamson star in video
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Comment & OpinionCasillero del Diablo spends big but needs more fun
It’s hard not to admire Casillero del Diablo’s confidence. Or budget
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NewsMuppets cast star in £25m Warburtons giant crumpet show
Kermit the Frog, Miss Piggy and Fozzie Bear feature alongside Jonathan Warburton in crumpet ad
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Comment & OpinionGet your category strategy heard within the grocers
Now more than ever, retailers are seeking advice from suppliers on category strategy and ideas for growth
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Analysis & FeaturesHow the Christmas TV ad campaigns of the grocers rate
As the festive season kicks off in earnest, our experts rate the much-anticipated Christmas ads
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News
Sainsbury's brings Mog to life for Christmas
Save the Children said it was grateful for the spotlight the campaign put on the issue of child literacy
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Comment & OpinionDrinking and gaming: how brands and developers are playing nicely
With the average age of a gamer somewhere north of 30, it’s not surprising drink suppliers have associated themselves with video game franchises
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NewsCarling links with Dave TV channel for 'character' ads
Carling has signed a 14-month sponsorship deal with Dave that will see the lager on TV screens every day of 2016
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NewsTesco stores take part in Diwali events
The retailer said it was expecting Diwali sales this year be up to £19m
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NewsVolvic, Duracell and Max Factor link to new Star Wars film
Brands unveil marketing tie-ups with upcoming Star Wars sequel The Force Awakens
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NewsCasillero del Diablo creates new ad for Wine Legend campaign
Casillero del Diablo is bringing its Wine Legend TV campaign back with a new 100-second film
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News
Tesco kicks off Christmas TV campaign with Ruth Jones
Tesco is ditching the lengthy Christmas TV ad in favour of a ‘Little Helps’ series of ads