All Marketing articles – Page 250
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News
Phil Gaffney appointed Higher Nature sales director
Higher Nature has named Phil Gaffney as its new sales director…
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News
Blinkbox to launch app for Google's Chromecast
Tesco-owned streaming TV and movie service Blinkbox is to launch an app for new Google gadget Chromecast…
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Analysis & Features
Global 50 food and drink suppliers: rankings and report
A dramatic slowdown in growth among the world’s biggest fmcg giants is underlined in our OC&C Global 50 rankings…
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News
Co-operative Group mulls relaunch of its food magazine
The Co-operative Group is considering an overhaul of its free in-store magazine The Co-operative Food…
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News
Tax sugar and curb marketing of sweet products, say top scientists
Leading scientists have called on the government to launch a package of new measures to target the consumption of added-sugar soft drinks, biscuits, cakes and confectionery
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News
Free-from supplier Soupologie listed in Dunnes
Free-from soup brand Soupologie has secured its first multiple listing…
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Comment & Opinion
Aldi scores with Graham Taylor's cider-spilling World Cup ad
We’ve enjoyed Aldi’s simple and clever price comparison ads for some time now, but its World Cup special deserves praise…
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Comment & Opinion
Spanish wines look to score
Tapas Fantasticas, despite its name, is an event all about wine - namely, Rioja wine, which wants to build its presence in the UK.
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News
Heart of England Fine Foods goes into liquidation
Heart of England Fine Foods (HEFF) has gone into voluntary liquidation, it was announced today.
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Comment & Opinion
Adidas social media strategy finds value of true fans
How to capture the attention of your target demographic at a highly important but ‘noisy’ time?…
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News
‘Big retailer’ circling Online Pound Store as sales and visits soar
Onlinepoundstore.co.uk was launched in February A rival is looking to snap up website onlinepoundstore.co.uk, its founder has claimed.Garry Almond, who launched the site in February, said the company had been approached by “a big retailer” who had “offered to buy it out”.However, he refused to be drawn ...
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News
Warner's Budgens rolls out Taste Club loyalty card
Warner’s Budgens rolled out its Taste Club card to customers at its Broadway store in Worcestershire this week…
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Category Report
Focus on Butters, Spreads & Margarine
Since Mary Berry burst back on to our screens in Bake Off, butter has been booming. Can other spreads cash in on?…
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News
Co-op claims own-label boost from Fair & Square campaign
The Co-operative Group has reported strong own-label sales increases following its recent ‘Fair & Square’ ad campaign and own-label revamp.
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News
The Collective to shake up dairy drinks market with new range
The Collective is making a play for the dairy drinks category, with the launch of premium British-made yoghurt drinks…
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News
Obituary: Jill Keen, former Somerfield marketing director
Allan Leighton has led tributes to former Somerfield marketing director Jill Keen, who passed away on 27 May…
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Comment & Opinion
The first World Cup for women too!
Only days to go until Fifa 2014 begins and excitement is reaching fever pitch…
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News
Harrogate Spring water rolls off new bottling line
A new bottling line at the Harrogate Water plant in North Yorkshire has begun operation.
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News
‘Competitive’ Tesco fights back on price with new ad blitz
Tesco today stepped up the battle for hearts and minds in the supermarket price war with a new advertising blitz.
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News
ASA overturns ban on Kronenbourg’s Eric Cantona ad
An ASA ruling against Kronenbourg 1664’s Eric Cantona TV ad has been overturned on appeal.