All Marketing articles – Page 285
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Comment & OpinionSpitfire Ale ads soar with Armstrong and Miller on board
Alexander Armstrong and Ben Miller’s linguistically ‘street’ wartime pilots return for Spitfire Ale’s new campaign…
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Comment & OpinionThe real winner at Wimbledon was not a Scot but a Zimbabwean
Andy Murray’s victory probably won’t transform the economy but it looks like a great summer for grocery…
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Analysis & FeaturesLet There Be Beer: The experts weigh in
Five major breweries have joined forces in an attempt to reinvigorate Britain’s beer market with the Let There Be Beer Campaign. Here, experts give their opinions on the initial ad…
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NewsPhilips aims to raise a smile at Colgate’s expense
Philips has poked fun at Colgate after its rival was forced to abandon an electric toothbrush giveaway at London’s Waterloo Station.
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Comment & OpinionThe summer heatwave needs a great fmcg ad to celebrate it
Can someone please come up with a great ad to celebrate the summer heatwave?…
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NewsLet There Be Beer push fails to impress marketers
A TV ad designed to help drive sales across the beer market has fallen flat with marketers…
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NewsSHS Group focuses on sales & marketing in management shake-up
SHS Group has shaken up its senior management team….
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NewsNow DH planning new code for marketing of HFSS lines
The government has started drawing up plans for a new industry code of practice on the marketing of HFSS products…
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NewsPETA ad banned for comparing eating meat to smoking
The Advertising Standards Authority has banned an ad that compared eating meat with smoking and said meat consumption increased the risk of getting heart disease and cancer.
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NewsBeer adverts slated as outdated and stereotypical
British consumers have rapped beer advertising for being ‘outdated’ and ‘stereotypical’.
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NewsCo-op brings Christmas to summer with latest campaign
The Co-operative Group is sprinkling a Christmas theme over its latest summer ad, rebranding the season as “the most wonderful time of the year” and rehashing Andy Williams’ famous winter ballad.
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NewsRSPCA badger cull advert draws complaints
The Advertising Standards Authority has received 80 complaints in the past 24 hours about an anti-badger cull ad run by the RSPCA.
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NewsRupert Ellwood is Waitrose head of marketing
Waitrose has promoted Rupert Ellwood to fill the vacant post of head of marketing…
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NewsJeremiah Weed's new look gets a £1m marketing boost
Diageo has given its Jeremiah Weed brew a new look supported by a £1m push…
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NewsWaitrose appoints Rupert Ellwood head of marketing
Waitrose has promoted Rupert Ellwood to fill the vacant post of head of marketing.
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NewsMorrisons radio ad banned for rushing the small print
A Morrisons radio advert has been banned for rushing through the terms and conditions of the deal it was promoting.
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NewsKellogg’s Crunchy Nut sponsors C4's Million Pound Drop
Kellogg’s Crunchy Nut is to sponsor Channel 4’s hit live TV game show The Million Pound Drop in a six-week campaign that launched on Friday (14 June).
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Comment & OpinionDanny Trejo cuts a dash as Old El Paso brings families together
Old El Paso has secured a genuine coup with the capture of movie hard-man Danny Trejo for its latest ad…
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NewsThe Grocer Gold Awards 2013 - Branded Supplier of the Year
Walkers clinched the Branded Supplier of the Year award thanks to the brand’s continuing investment in NPD…
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Comment & OpinionAmbrosia sets up a depressing summer with Devon Dream
Ambrosia is focusing on summer in its new ad for cream-custard hybrid Devon Dream…